Aai Kuthe Kay Karte!
| Aai Kuthe Kay Karte! | |
|---|---|
 | |
| Genre | Drama |
| Written by | Mugdha Godbole |
| Directed by | Ravindra Karmakar |
| Starring | See below |
| Opening theme | Aarya Ambekar |
| Composer | Avadhoot Gupte[1] |
| Country of origin | India |
| Original language | Marathi |
| No. of episodes | 1296 |
| Production | |
| Producer | Rajan Shahi |
| Cinematography | Rajesh Mohite |
| Editor | Hemant Talawadekar |
| Camera setup | Multi-camera |
| Running time | 22 minutes |
| Production company | Director's Kut Productions |
| Original release | |
| Network | Star Pravah |
| Release | 23 December 2019 – present |
| Related | |
| Sreemoyee[2] | |
Aai Kuthe Kay Karte! (transl. What Does a Mother Ever Do!) is an Indian Marathi language drama series airing on Star Pravah.[3] It is based on the Bengali series Sreemoyee.[4] The show premiered from 23 December 2019 and stars Madhurani Gokhale-Prabhulkar in the title role of Arundhati.[5] The show is produced by Rajan Shahi's Director's Kut Productions.[6]
Plot[edit]
A middle-aged housewife, Arundhati, has dedicated her life to her husband and children. Her husband Anirudh has an affair with his colleague, Sanjana. Arundhati's elder son, Abhishek marries Ankita while Arundhati's younger son, Yash falls in love with Sanjana's niece, Gauri.
Arundhati's friend, Devika tells her that her family is taking her for granted. The family plans a remarriage of Arundhati and Anirudh, to mark their 25th anniversary. Sanjana tries to marry Anirudh on his wedding day with Arundhati, but in vain. In anger, she comes to tell Arundhati the truth about her and Anirudh's affair on their wedding day. However, Anirudh stops her and expresses his love towards her in his bedroom and Arundhati sees. Arundhati breaks down and decides to retaliate against Anirudh for his betrayal.
Arundhati changes herself and learns all the things that she remained to learn. Soon, Anirudh and Sanjana's relationship is exposed to the Deshmukh family, while Anirudh proposes to Sanjana on her birthday. The Deshmukhs blame on Anirudh, who later moves to Sanjana's house. Later, Arundhati's daughter, Isha becomes depressed, which makes Anirudh to return his family.
Anirudh and Arundhati finally get divorced. Sanjana divorces Shekhar and marries Anirudh. Sanjana continuously taunts Arundhati, trying to humiliate her and fails in her attempts to turn the family against her. Arundhati's college friend, Ashutosh, enters and gives Arundhati moral support. Abhishek divorces Ankita and decides to marry his fiancée, Anagha. But before their marriage Anagha's obsessive lover, Girish, arrives and disrupts their lives even attempting Yash, Abhishek and Arundhati's murders but is caught in the act by Ashutosh. The couple gets married. Later Arundhati leaves the Samridhhi Mansion due to repetitive character assassination by Kanchan, Aniruddh, Abhishek and Sanjana while Yash also decides to leave with her. They move to a rented house while Sanjana tricks everyone into signing property papers on her name.
This action of Sanjana causes a lot of rift in her and Anirudh's relationship. Anirudh wants to divorce Sanjana, but he is unable to do so. Anirudh's true face comes out to Sanjana, while the Deshmukh family stands firmly behind Sanjana and Sanjana realizes her mistakes, she supports Arundhati.
Later Anagha gets pregnant and gives birth to a girl whom the family name Janaki ("Chakuli"). The family learns about Abhishek's extra marital affair but forgive him later when he reforms himself. Isha and Anish (Ashutosh's nephew) fall in love. Arundhati and Ashutosh realise their love for each other and decide to get married. Anirudh tries everything to break Arundhati's marriage, but all of his efforts go in vain and finally Arundhati and Ashutosh get married happily.isha and anish decide to get married but conversation caught by aniruddha and he opposes their relationship isha gets hurt and heart broken she decides to marry anish against aniruddha and kanchan aaji s consent arundhati sanjana ashutosh and nitin support isha
Cast[edit]
Main[edit]
- Madhurani Gokhale-Prabhulkar as Arundhati Joglekar Kelkar – Vidya's daughter; Sudhir's sister; Aniruddh's ex-wife; Ashutosh's widow; Abhishek, Yash and Isha's mother; Manasvi's adoptive mother; Janaki's grandmother (2019–present)
- Omkar Govardhan as Ashutosh Kelkar – Sulekha's son; Veena's brother; Vijay's cousin; Arundhati's husband; Manasvi's adoptive father (2021–2024)
- Milind Gawali as Aniruddh Deshmukh – Vinayak and Kanchan's elder son; Vishaka and Avinash's brother; Arundhati's ex-husband; Sanjana's husband; Abhishek, Yash and Isha's father; Janaki's grandfather (2019–present)
- Deepali Pansare / Rupali Bhosale as Sanjana Deshmukh – Rajni's sister; Shekhar's ex-wife; Aniruddh's wife; Nikhil's mother; Gauri's aunt[7] (2019–2020) / (2020–present)
Recurring[edit]
- Abhishek Deshmukh as Yash Deshmukh – Arundhati and Aniruddh's younger son; Abhishek and Isha's brother; Aarohi's fiancé; Gauri's former love interest (2019–present)
- Kaumudi Walokar as Aarohi – Soham's ex-fiancé; Yash's fiancé (2023–present)
- Gauri Kulkarni as Gauri Karkhanis – Rajni's daughter; Sanjana's niece; Yash's former love interest (2020–2023)
- Ashwini Mahangade as Anagha Deshmukh – Asha and Pradeep's daughter; Abhishek's wife; Janaki's mother (2020–present)
- Niranjan Kulkarni as Dr. Abhishek "Abhi" Deshmukh – Arundhati and Aniruddh's elder son; Yash and Isha's brother; Ankita's ex-husband; Anagha's husband; Janaki's father (2019–present)
- Apurva Gore as Isha Deshmukh Kelkar – Arundhati and Aniruddh's daughter; Abhishek and Yash's sister; Anish's wife (2019–present)
- Sumant Thakre as Anish Kelkar – Vijay and Vineeta's son; Isha's husband (2023–present)
- Kishore Mahabole as Vinayak "Appa" Deshmukh – Kanchan's husband; Aniruddh, Vishaka and Avinash's father; Abhishek, Yash and Isha's grandfather; Janaki's great-grandfather (2019–present)
- Archana Patkar as Kanchan Deshmukh – Tatya and Sulu's sister; Vinayak's wife; Aniruddh, Vishaka and Avinash's mother; Abhishek, Yash and Isha's grandmother; Janaki's great-grandmother (2019–present)
- Twisha Ayare / Janki Kalekar as Janaki "Chakuli" Deshmukh – Anagha and Abhishek's daughter (2022–2023) / (2023–present)
- Jaanvi Harisinghani as Manasvi "Manu" Kelkar – Maya's daughter; Arundhati and Ashutosh's adopted daughter (2023–present)
- Poonam Chandokar as Vishakha Deshmukh – Vinayak and Kanchan's daughter; Aniruddh and Avinash's sister; Kedar's wife (2020–present)
- Ashish Kulkarni as Kedar – Vishaka's husband (2020–present)
- Shantanu Moghe as Avinash Deshmukh – Vinayak and Kanchan's younger son; Vishakha and Aniruddh's brother; Nilima's husband (2021–2022)
- Sheetal Kshirsagar as Nilima Deshmukh – Avinash's wife (2020–2021)
Others[edit]
- Ila Bhate as Sulekha Kelkar – Ashutosh and Veena's mother; Manasvi's adoptive grandmother (2021–present)
- Khushboo Tawde as Veena Kelkar – Ashutosh's sister; Vijay's cousin (2023)
- Hitendra Upasani as Vijay Kelkar – Ashutosh and Veena's cousin; Vineeta's husband; Anish's father (2023)
- Rasikraj as Nitin Shah – Arundhati and Ashutosh's business partner (2021–present)
- Leena Athavale Datar as Vineeta Kelkar – Vijay's wife; Anish's mother (2023)
- Seema Ghogale as Vimal – Deshmukh's domestic help (2019–present)
- Radha Kulkarni as Dr. Ankita Kulkarni – Revati and Pramod's daughter; Abhishek's ex-wife (2019–2022)
- Advait Kadne as Sahil Salvi – Isha's ex-fiance (2020–2022)
- Medha Jambotkar as Vidya Joglekar – Arundhati and Sudhir's mother; Abhishek, Yash and Isha's grandmother; Janaki's great-grandmother (2019–present)
- Kedar Shirsekar as Sudhir Joglekar – Vidya's son; Arundhati's brother (2020–present)
- Mayur Khandage as Shekhar Dixit – Sanjana's former husband; Nikhil's father; Gauri's uncle (2020–2022)
- Parth as Nikhil Dixit – Sanjana and Shekhar's son; Gauri's cousin (2020–2021; 2023)
- Sushma Murudekar as Rajni Karkhanis – Sanjana's sister; Gauri's mother (2020–2021)
- Pooja Pawar / Reshma Polekar as Revati Kulkarni – Pramod's wife; Ankita's mother (2019–2020)
- Sanjay Kshemkalyani as Pramod Kulkarni – Revati's husband; Ankita's father (2019–2020)
- Radhika Deshpande as Devika – Arundhati's best friend (2020–present)
- Ragini Samant as Sulu – Kanchan and Tatya's sister (2019–2020)
- Jayant Savarkar as Tatya – Kanchan and Sulu's brother (2020)
- Mugdha Godbole-Ranade as Vasudha Sardesai – Arundhati's gynecologist; Abhi's senior doctor (2020–2021)
- Swarangi Marathe as Anushka – Ashutosh's friend (2022–present)
- Akshaya Gurav as Maya – Manasvi's mother (2024–present)
Cameo appearance[edit]
- Nilesh Moharir as himself. He recorded Arundhati's first commercial song produced by Ashutosh (2022)
Production[edit]
Development[edit]
Rajan Shahi, who produces the series, decided to remake it in Hindi as Anupamaa for StarPlus stating, "This interesting concept around a mother's journey has been so inspirational that Star wants to bring it in Hindi too."[8][9]
The production and broadcasting of the series was halted in late March 2020 due to the COVID-19 pandemic in India. After more than 3 months, the filming resumed in late June 2020 and the broadcast resumed on 13 July 2020.[10][11] On 13 April 2021, Chief Minister of Maharashtra, Uddhav Thackeray announced a sudden curfew due to increased Covid cases, while the production halted from 14 April 2021 in Mumbai.[12] Hence, the production location was soon shifted temporarily to Silvassa.[13]
Casting[edit]
Madhurani Gokhale-Prabhulkar is cast as the lead role. Milind Gawali, Gauri Kulkarni, Deepali Pansare, Rupali Bhosale, Mayur Khandage, Kishore Mahabole, Archana Patkar, Poonam Chandokar, Apurva Gore, Seema Ghogale, Abhishek Deshmukh, Niranjan Kulkarni, Ashish Kulkarni and Radha Kulkarni were also cast.[14] It was post COVID-19 pandemic lockdown when production resumed in June 2020. Deepali Pansare quit the series because of the pandemic and was replaced by Rupali Bhosale. In November 2021, Omkar Govardhan entered the show as the new main lead Ashutosh Kelkar.[15]
Reception[edit]
In November 2020 and December 2020, the show was one of the most watched Indian Marathi television programs.[16][17]
Ratings[edit]
| Week | Year | BARC viewership | Ref. | |
|---|---|---|---|---|
| TRP | Rank | |||
| Week 45 | 2020 | 3.3 | 5 | [18] |
| Week 19 | 2021 | 3.8 | 5 | [19] |
| Week 32 | 2021 | 5.4 | 3 | [20] |
| Week 39 | 2022 | 4.7 | 4 | [21] |
Soundtrack[edit]
| Aai Kuthe Kay Karte! Original Sound Track | |
|---|---|
| Soundtrack album by | |
| Released | 23 December 2019 |
| Genre | |
| Language | Marathi |
| Label | Disney Star |
| Producer | Rajan Shahi |
| No. | Title | Artist | Length |
|---|---|---|---|
| 1. | "Aai Kuthe Kay Karte! (Version 1)" | Aarya Ambekar | 2:52 |
| 2. | "Aai Kuthe Kay Karte! (Version 2)" | Vaishali Samant | 2:51 |
| 3. | "Sukhache Chandane" | Vidya Karalagikar Nilesh Moharir | 4:50 |
| 4. | "Sobatis Halke" | Vidya Karalagikar Mandar Apte | 3:49 |
| 5. | "Manmohini" | Swarangi Marathe | 3:46 |
| 6. | "Ahes Tu Ahes Na" | Vidya Karalagikar | 5:34 |
| Total length: | 17:08 | ||
The lyrics of both versions of the title song are penned by Guru Thakur Music. Shripad Joshi penned the lyrics of the song Sobatis Halke.
Adaptations[edit]
| Language | Title | Original release | Network(s) | Last aired | Notes |
|---|---|---|---|---|---|
| Bengali | Sreemoyee শ্রীময়ী |
10 June 2019 | Star Jalsha | 19 December 2021 | Original |
| Kannada | Inthi Nimma Asha ಇಂತಿ ನಿಮ್ಮ ಆಶಾ[22] |
7 October 2019 | Star Suvarna | 8 January 2022 | Remake |
| Marathi | Aai Kuthe Kay Karte! आई कुठे काय करते! |
23 December 2019 | Star Pravah | Ongoing | |
| Malayalam | Kudumbavilakku കുടുംബവിളക്ക് |
27 January 2020 | Asianet | ||
| Telugu | Intinti Gruhalakshmi ఇంటింటి గృహలక్ష్మి |
3 February 2020 | Star Maa | 20 January 2024 | |
| Hindi | Anupamaa अनुपमा |
13 July 2020 | StarPlus | Ongoing | |
| Tamil | Baakiyalakshmi பாக்யலட்சுமி |
27 July 2020 | Star Vijay |
References[edit]
- ^ "Sa Re Ga Ma Pa Lil Champs winner Aarya Ambekar sings for mentor Avadhoot Gupte; shares his excitement with fans". The Times of India.
- ^ "Bengali daily soap 'Trinayni' gets dubbed in Bhojpuri; actor Gourab Roy Chowdhury calls it a 'collective success'". The Times of India. Archived from the original on 6 March 2022.
- ^ "'Doctor Don' to 'Maharashtracha Superstar': Promising Marathi TV shows in 2020". The Times of India.
- ^ "नवी मालिका, 'आई कुठे काय करते'". Zee 24 Taas (in Marathi). Archived from the original on 21 September 2021.
- ^ "आईच्या भावविश्वाचा शोध घेणारी मालिका 'आई कुठे काय करते'". Loksatta (in Marathi). Archived from the original on 25 February 2020.
- ^ "Rajan Shahi's Marathi venture 'Aai Kuthe Kay Karte!' is all about discovering mother's unconditional love". The Times of India. Archived from the original on 18 February 2022.
- ^ "Deepali Pansare misses playing 'Sanjana' in 'Aai Kuthe Kay Karte!'". The Times of India.
- ^ "Aai Kuthe Kay Karte!: Show would be remade in Hindi". ABP News. Archived from the original on 8 February 2020.
- ^ "Yeh Rishta Kya Kehlata Hai maker Rajan Shahi to remake his Marathi show Aai Kuthe Kay Karte! for Star Plus". Archived from the original on 25 February 2020.
- ^ "Shoots of Aai Kuthe Kay Karte!, Molkarin Bai and Dr. Babasaheb Ambedkar resume; here's what the actors have to say". The Times of India. Archived from the original on 15 December 2020.
- ^ "Aai Kuthe Kay Karte!, Rang Majha Vegla, Dr.Babasaheb Ambedkar to air fresh episodes from July 13". The Times of India. Archived from the original on 15 August 2020.
- ^ "TV shoots stalled in Mumbai for next 15 days, shows to be shot in Goa, Hyderabad". India Today. Archived from the original on 14 April 2021.
- ^ "मनोरंजन थांबणार नाही; महाराष्ट्राबाहेर 'या' ठिकाणी केले जाणार मराठी मालिकांचे शूटिंग". Loksatta (in Marathi). Archived from the original on 22 April 2021.
- ^ "Deepali Pansare returns to acting after three years". The Times of India. Archived from the original on 24 December 2019.
- ^ "Savitrijoti fame Omkar Govardhan to feature in Aai Kuthe Kay Karte". The Times of India.
- ^ "'Anupamaa', 'Aai Kuthe Kay Karte!' record highest ever TRPs". Archived from the original on 7 December 2020.
- ^ "Aai Kuthe Kay Karte! No.1 in TRP". Dainik Prabhat. Archived from the original on 2 February 2021.
- ^ "WEEK 45 - DATA: Saturday, 7th November 2020 To Friday, 13th November 2020". BARC India. Archived from the original on 23 November 2020.
- ^ "WEEK 19 - DATA: Saturday, 8th May 2021 To Friday, 14th May 2021". BARC India. Archived from the original on 25 March 2021.
- ^ "WEEK 32 - DATA: Saturday, 7th August 2021 To Friday, 13th August 2021". BARC India. Archived from the original on 26 August 2021.
- ^ "'फुलाला सुगंध मातीचा' टीआरपीच्या शर्यतीत पहिल्या क्रमांकावर; 'आई कुठे काय करते' पडली मागे". ABP Majha (in Marathi). 8 October 2022.
- ^ "Kannada daily soap 'Inti Nimma Asha' completes 500 episodes". The Times of India. 29 July 2021. ISSN 0971-8257.
