Talk:Prerna Gupta/Draft - November 2020

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Prerna Gupta
Born1980
Shawnee, Oklahoma
CitizenshipAmerican
Alma materStanford
OccupationCEO of Hooked
Known forSerial entrepreneur
SpouseParag Chordia
Websiteprernagupta.com

Prerna Gupta is a serial entrepreneur focused on consumer entertainment.[1] She currently is the CEO of Telepathic Inc., which developed the smartphone app Hooked.[2] She cofounded several startups focused on music, dating, and short-stories. In 2011, she was named one of the most influential women in technology by the magazine Fast Company.[3]

Early life and education[edit]

Prerna Gupta was born in the early 1980s[4] to Dr. Sudhir and Shikha Gupta, in Shawnee, Oklahoma.[5] Her parents were Indian-American immigrants.[4]

In 1999, Gupta won the title of Miss Asia Oklahoma at a beauty pageant.[6][7] She also was mistress of ceremonies at Brad Henry's inauguration as governor of Oklahoma in 2003;[6][7] she had met his wife, Kim Henry, in one of her high school history classes.[1] Gupta graduated with a degree in economics from Stanford in 2004, earning the Phi Beta Kappa honor.[8]

Career[edit]

Gupta's first job out of college was at the Monitor Group in San Francisco, a strategy consulting practice.[3] In 2006, she and her husband moved to Atlanta, Georgia[7] and created a dating site for young Indians called Yaari.[5] Gupta grew the site to two million users, before moving on her second venture.[3]

In 2009, Gupta and her husband started an app company called Khush,[9][10] which developed an iPhone app called LaDiDa that creates background music to a user's singing.[3] It became one of the most downloaded free music apps.[11] The company also developed the app Songify.[12] Khush was acquired by Smule in December 2011.[9][13] After the acquisition, Gupta became the Chief Product Officer at Smule[14], staying there until 2013.[2] She also became involved in angel investing.[8]

After leaving Smule, Gupta went on a road trip and started writing a book,[15] fiction piece that took place in a futuristic Silicon Valley.[16] Abandoning the book, she and her husband created Telepathic Inc. and an app called Hooked, where users share 1,000-word pieces of fiction.[2][15] By 2017, Hooked was one of the most popular apps on the iTunes store.[1] In 2018, the company released its first feature-length story.[17]

Personal life[edit]

Gupta married her husband Parag Chordia on March 16, 2009.[5] She lives in San Francisco, California.[18]

References[edit]

  1. ^ a b c Meacham, Scott (October 31, 2017). "Oklahoma is fine place to launch tech startup, entrepreneur says". Oklahoman.com. Retrieved September 6, 2020.
  2. ^ a b c Ha, Anthony (September 17, 2015). "Hooked Is An App For Readers Who Think Fiction Should Be More Like Text Messaging – TechCrunch". TechCrunch. Retrieved September 7, 2020.{{cite web}}: CS1 maint: url-status (link)
  3. ^ a b c d Dannen, Chris (January 10, 2011). "The Most Influential Women in Technology 2011 – Prerna Gupta". Fast Company. Retrieved October 23, 2020.
  4. ^ a b O’Brien, Sara (June 24, 2015). "15 questions with Prerna Gupta". CNNMoney. Retrieved September 6, 2020.
  5. ^ a b c "Chordia Wedding". The Shawnee News-Star. April 12, 2009. Retrieved September 6, 2020.
  6. ^ a b Brinkman, Lillie-Beth (November 1, 2011). "Top-ranking social music making app developer Smule acquires Khush". Oklahoman.com. Retrieved September 6, 2020.
  7. ^ a b c Brinkman, Lillie-Beth (April 26, 2010). "LaDIDa, LaDIDa". Oklahoman.com. Retrieved September 6, 2020.
  8. ^ a b Chang, Angie. "This Is What An Angel Investor Looks Like – Prerna Gupta". women 2.0. Archived from the original on May 27, 2013. Retrieved 18 October 2012.
  9. ^ a b Graham, Jefferson (December 1, 2011). "Smule snags Songify app creator". Tech. USA Today. Retrieved October 18, 2012.
  10. ^ Anders, George (March 10, 2012). "11 Secrets of Viral Videos". Tech. Forbes. Retrieved 18 October 2012.{{cite news}}: CS1 maint: url-status (link)
  11. ^ Wang, Jennifer (September 5, 2011). "Khu.sh's Prerna Gupta Pioneers High-Tech Music for the Masses". Entrepreneur. Retrieved October 18, 2012.
  12. ^ Eördögh, Fruzsina. "Prerna Gupta shares her secret viral-video sauce". Daily Dot. Retrieved 18 October 2012.
  13. ^ Samuels, Diana. "Smule to acquire friendly competitor Khush". BizBlog. San Jose Business Journal. Retrieved 18 October 2012.
  14. ^ Craggs, Ryan; Sargent, Joshua (May 9, 2013). "'CineBeat' app by Smule makes music videos". SFGate. Retrieved September 6, 2020.
  15. ^ a b Meacham, Scott (November 12, 2017). "Oklahoma entrepreneurs advised to 'follow curiosity'". Tulsa World.{{cite news}}: CS1 maint: url-status (link)
  16. ^ Fortson, Danny (February 11, 2018). "The app that has younger readers Hooked". Sunday Times.{{cite news}}: CS1 maint: url-status (link)
  17. ^ Ha, Anthony (October 26, 2018). "Chat fiction startup Hooked unveils Dark Matter, its first feature-length thriller". TechCrunch. Retrieved 18 September 2020.{{cite web}}: CS1 maint: url-status (link)
  18. ^ Khanna, Priyanka (October 14, 2020). "Meet the Indian-origin women entrepreneurs laying the foundation of the brands of the future". Vogue India. Retrieved October 23, 2020.

External links[edit]


Category:American women business executives Category:American business executives Category:Stanford University alumni Category:Angel investors Category:Businesspeople from the San Francisco Bay Area Category:Living people Category:People from Shawnee, Oklahoma

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