Erik Brynjolfsson

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Erik Brynjolfsson
Brynjolfsson in 2013
Born1962 (age 61–62)
CitizenshipUnited States
Alma materHarvard University
Massachusetts Institute of Technology
Known forProductivity paradox
The Long Tail
Bundling of Information Goods
Cyberbalkanization
Scientific career
FieldsInformation Systems
Economics
Technological Change
InstitutionsStanford University
Notable studentsShuman Ghosemajumder
Lorin Hitt
Yu (Jeffrey) Hu
Michael D. Smith
Marshall Van Alstyne
Xiaoquan (Michael) Zhang

Erik Brynjolfsson (born 1962) is an American academic, author and inventor. He is the Jerry Yang and Akiko Yamazaki Professor and a Senior Fellow[1] at Stanford University where he directs the Digital Economy Lab at the Stanford Institute for Human-Centered AI, with appointments at SIEPR,[2] the Stanford Department of Economics and the Stanford Graduate School of Business. He is also a research associate at the National Bureau of Economic Research[3] and a best-selling author of several books.[4] From 1990 to 2020, he was a professor at MIT.

Brynjolfsson is known for his contributions to the world of IT productivity research and work on the economics of information, the economics of AI, and the digital economy more generally.[5] According to Martin Wolf, "No economist has done more to promote the revolutionary implications of information technology than MIT’s Erik Brynjolfsson."[6]

Biography[edit]

Erik Brynjolfsson was born to Marguerite Reman Brynjolfsson and Ari Brynjolfsson, a nuclear physicist. He earned his A.B., magna cum laude, in 1984 and his S.M. in applied mathematics and decision sciences at Harvard University in 1984. He received a Ph.D. in Managerial Economics in 1991 from the MIT Sloan School of Management.[7]

At the age of 23, he taught courses on Building Expert Systems and on Applications of Artificial Intelligence at Harvard Extension School with Tod Loofbourrow.[7] In 1987, he co-founded the Expert Systems subgroup of the Boston Computer Society[8] and shortly there after, co-authored a series of articles on the topic.[9]

Brynjolfsson served on the faculty of MIT from 1990 to 2020, where he was a professor at the MIT Sloan School of Management and Director of the MIT Initiative on the Digital Economy, and Director of the MIT Center for Digital Business.[10] Previously, he was at Harvard from 1985 to 1995 and Stanford from 1996 to 1998.[11] In 2001 he was appointed the Schussel Family Professor of Management at the MIT Sloan School of Management.[12] In February 2020, Stanford announced that Brynjolfsson would join its faculty in July, 2020.[13] He lectures and consults worldwide, and serves on corporate boards.

Brynjolfsson is of Icelandic descent.[14]

Teaching[edit]

At Stanford, Brynjolfsson teaches a graduate course on "The AI Awakening: Implications for the Economy and Society"[15] which has included guest lectures by Mira Murati, Jeff Dean, Eric Schmidt, Alexandr Wang, Mustafa Suleyman and others.[16] At MIT, he taught the popular course 15.567, The Economics of Information: Strategy, Structure, and Pricing, at MIT.[17] He hosts a related blog, Economics of Information.

Public Service[edit]

Along with Tom Mitchell, Brynjolfsson co-chaired two committees for the National Academies of Sciences, one on "Automation and the US Workforce"[18] and one on "AI and the US Workforce".[19] He also directed the analysis of AI for the National Network for Critical Technology Assessment.[20]

Brynjolfsson has testified[21] about AI for the United States Congress and participated in AI Summits at the White House.[22]

In 2016, he co-founded the AI Index and serves on its Steering Committee[23] and was a co-author of the original (2016) report[24] for the One Hundred Year Study of Artificial Intelligence.

Awards[edit]

His research has been recognized with nine "best paper" awards by fellow academics, including the John DC Little Award for the best paper in Marketing Science.[25] Along with Andrew McAfee, he was awarded the top prize in the Digital Thinkers category at the Thinkers 50 Gala on November 9, 2015.[26] In 2015, he received the Herb Simon Award for his work on digital economics,[27] and in 2020 he was recognized with an Honorary Doctorate from the University of Turku for his research on the effects of information technology and AI on innovation, productivity and future work.[28] Brynjolfsson was one of the inaugural fellows of the AI2050 initiative.[29]

Research[edit]

Brynjolfsson is widely cited for studying the economics of information systems[30] and the economics of AI.[31] He was among the earliest researchers to measure productivity contributions of IT and the complementary role of organizational capital and other intangibles.[32][33] Brynjolfsson has done research on digital commerce, the Long Tail, bundling and pricing models, intangible assets and the effects of IT on business strategy, productivity and performance.[34] In several of his books and articles, Brynjolfsson has argued that technology is racing ahead, and called for greater efforts to update our skills, organizations and institutions more rapidly.[35]

Books[edit]

Brynjolfsson is the author of several books, including Wired for Innovation with Adam Saunders, and Race Against the Machine, The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies and Machine, Platform, Crowd with Andrew McAfee.

The Second Machine Age was described as "pioneering a fundamentally new economics, one based not on the old reality of scarcity but on a new reality of abundance that we are only just beginning to comprehend."[36]

Information technology and productivity[edit]

At the urging of Robert Solow, the Nobel Laureate who first called attention to the gap between the computerization and productivity,[37] Brynjolfsson wrote an influential review of the "IT Productivity Paradox".[32]

In separate research, he documented a correlation between IT investment and productivity. His work provides evidence that the use of Information Technology is most likely to increase productivity when it is combined with complementary business processes and human capital.[33]

A subsequent article coined the term the Productivity J-Curve to describe how these intangible investments might initially lead to stagnant or even lower productivity followed by a take-off.[38]

Measuring the Digital Economy[edit]

Working with Avinash Collis, Felix Eggers, and others, Brynjolfsson developed new methods for measuring the digital economy using "massive online choice experiments".[39] The insight from this work is that even when goods like Wikipedia or email have zero price, and therefore may have little or no direct contribution to GDP as it is conventionally measured, they may still contribute significantly to well-being and consumer surplus.[40] Brynjolfsson's method seeks to measure the consumer surplus from these goods and assess how it changes over time.

Using AI to augment and extend human capabilities[edit]

Brynjolfsson gave a TED talk on the economic implications of AI in the opening session of TED in 2013 where he argued that the key to economic growth was to use AI to augment human capabilities rather than replace them.[41] Brynjolfsson was called a “techno optimist” after this debate,[42] though he prefers the moniker “mindful optimist”[43] noting that he concluded his TED talk with the words “Technology is not Destiny.  We shape our Destiny.”

In 2018, he gave an Invited Talk at the International Conference on Learning Representations on “What Can Machine Learning Do? Workforce Implications” where he challenged AI researchers to create systems that augment and extend human capabilities, rather than merely imitate them.[44]

In 2022, he wrote an influential article coining the term "The Turing Trap", arguing that too often technologists, business executives and policymakers focus on using AI to automate and replace humans, which can limit the benefits of the technology and increase inequality, and that they should look for opportunities to augment human capabilities.[45]

Entrepreneur and Inventor[edit]

Brynjolfsson has been the founder of three companies (Foundation Technologies, Inc. Flexplay Technologies, Inc. and Workhelix, Inc) and has been awarded five U.S. patents.[46] He also served on the Boards of Directors of two publicly-traded companies, Computer Science Corporation (2010-2015) and CSK Holdings, Inc. (2005-2008).[46]

At age 23, Brynjolfsson designed the game software Dragonfire II. As an inventor, he's been awarded 11 patents for forecasting of skills and tasks, as well as optical storage media.[47]

Workhelix[edit]

Brynjolfsson co-founded Workhelix, Inc, a venture-backed firm that helps companies assess their opportunities for using generative AI and other technologies.[48] It applies the “task-based approach”, a methodology developed by Brynjolfsson, Tom M. Mitchell and Daniel Rock for analyzing various technologies’ ability to augment or automate individual tasks. [49]

Inclusive Innovation Challenge[edit]

Brynjolfsson was the co-founder of the MIT Inclusive Innovation Challenge (IIC), a global tournament for entrepreneurs harnessing technology to ensure a more equitable future. IIC winners have collectively generated over $170 million in revenue, raised over $1 billion in capital, created more than 7,000 jobs, and served 350 million people.[50]

Selected Publications[edit]

  • Brynjolfsson, Erik and McAfee, Andrew (January, 2014) The Second Machine Age: Work, Progress and Prosperity in a Time of Brilliant Technologies, W.W. Norton & Company, ISBN 978-0-393-23935-5
  • Brynjolfsson Erik, Syverson, Chad and Rock Daniel (2019) Artificial Intelligence and the Modern Productivity Paradox: A Clash of Expectations and Statistics National Bureau of Economic Research.
  • * Bresnahan, Timothy, Brynjolfsson, Erik and Hitt, Lorin (February, 2002) "Information Technology, Workplace Organization and the Demand for Skilled Labor: Firm Level Evidence" ''Quarterly Journal of Economics'', Vol. 117, pp. 339–376.
  • * Bakos, Yannis and Brynjolfsson, Erik (December, 1999) "Bundling Information Goods: Pricing, Profits and Efficiency", ''Management Science,'' Vol. 45, No. 12, pp.1613–1630.

References[edit]

  1. ^ "Report of the Stanford University President". Stanford. December 9, 2020. Retrieved July 4, 2021.
  2. ^ "Erik Brynjolfsson to join Stanford faculty | Stanford Institute for Economic Policy Research (SIEPR)". February 25, 2020.
  3. ^ "Erik Brynjolfsson, Research Associate as National Bureau of Economic Research". May 20, 2023.
  4. ^ "The Second Machine Age". May 20, 2023.
  5. ^ "Erik Brynjolfsson Joins Stanford Faculty". May 20, 2023.
  6. ^ "The long wait for a productivity resurgence". www.ft.com. Retrieved March 8, 2024.
  7. ^ a b Curriculum Vitae Erik Brynjolfsson Archived March 27, 2013, at the Wayback Machine February, 2010.
  8. ^ Rotenberg, Jonathan (1987). "323 People Who Made the BCS" (PDF). Computer Update (March/April): 43.
  9. ^ Brynjolfsson, Erik & Loofbourrow, Tod (1988). "PC tools: An overview of expert system building tools for PCs". PC AI (September/October): 31–32.{{cite journal}}: CS1 maint: multiple names: authors list (link)
  10. ^ Curriculum Vitae Erik Brynjolfsson Archived March 27, 2013, at the Wayback Machine February, 2010.
  11. ^ Curriculum Vitae Erik Brynjolfsson Archived March 27, 2013, at the Wayback Machine February, 2010.
  12. ^ Curriculum Vitae Erik Brynjolfsson Archived March 27, 2013, at the Wayback Machine February, 2010.
  13. ^ University, © Stanford; Stanford; California 94305 (February 24, 2020). "Erik Brynjolfsson to Join Stanford Faculty". Stanford Institute for Human-Centered Artificial Intelligence. Retrieved March 2, 2020.{{cite web}}: CS1 maint: numeric names: authors list (link)
  14. ^ "SÍMTALIР... ER VIÐ ERIK BRYNJÓLFSSON Tölvuvæðing og framleiðni". www.mbl.is. Retrieved January 2, 2016.
  15. ^ "Stanford University Explore Courses". explorecourses.stanford.edu. Retrieved January 5, 2024.
  16. ^ "Teaching". Erik Brynjolfsson. Retrieved January 5, 2024.
  17. ^ "The Economics of Information: Strategy, Structure and Pricing | Sloan School of Management | MIT OpenCourseWare". ocw.mit.edu. Retrieved December 12, 2017.
  18. ^ www.nationalacademies.org https://www.nationalacademies.org/our-work/information-technology-automation-and-the-us-workforce. Retrieved January 6, 2024. {{cite web}}: Missing or empty |title= (help)
  19. ^ www.nationalacademies.org https://www.nationalacademies.org/our-work/automation-and-the-us-workforce-an-update. Retrieved January 6, 2024. {{cite web}}: Missing or empty |title= (help)
  20. ^ "Erik Brynjolfsson". nncta.org. Retrieved January 6, 2024.
  21. ^ Brynjolfsson, Erik (September 24, 2019). "Artificial Intelligence and the Future of Work" (PDF). Congress.gov. Retrieved January 6, 2024.
  22. ^ "CSAIL director invited to White House AI summit | MIT CSAIL". www.csail.mit.edu. Retrieved January 6, 2024.
  23. ^ "AI Index 2023 | Stanford HAI". hai.stanford.edu. Retrieved January 6, 2024.
  24. ^ "2016 Report | One Hundred Year Study on Artificial Intelligence (AI100)". ai100.stanford.edu. Retrieved January 6, 2024.
  25. ^ "Erik Brynjolfsson". INFORMS. Retrieved December 3, 2019.
  26. ^ "Thinkers 50". Thinkers 50. November 9, 2015. Retrieved November 10, 2015.
  27. ^ Bence, Stubnya (April 7, 2016). "Tömegek munkáját veszik majd el a robotok". index.hu (in Hungarian). Retrieved January 6, 2024.
  28. ^ "University of Turku Confers 15 Honorary Doctors in May | University of Turku". www.utu.fi. Retrieved December 3, 2023.
  29. ^ Medina, Gabe (February 16, 2022). "Schmidt Futures Launches AI2050 to Protect Our Human Future in the Age of Artificial Intelligence". Schmidt Futures. Retrieved January 6, 2024.
  30. ^ "Google Scholars in Economics of Information systems". Google Scholar. Retrieved July 4, 2021.
  31. ^ "Google Scholars of Economics of AI". scholar.google.com. Retrieved January 20, 2024.
  32. ^ a b "Productivity Paradox". Communications of the ACM. OCLC 310949457. Retrieved July 4, 2021.
  33. ^ a b Bresnahan, Timothy F.; Brynjolfsson, Erik; Hitt, Lorin M. (February 2002). "IT and Workplace Organization". Quarterly Journal of Economics. 117 (1): 339–376. doi:10.1162/003355302753399526. Retrieved July 4, 2021.
  34. ^ "SIEPR Profile of Erik Brynjolfsson". Stanford Institute for Economic Policy Research. Retrieved July 4, 2021.
  35. ^ "Washington Post Review of The Second Machine Age". Washington Post. Retrieved July 4, 2021.
  36. ^ Pearlstein, Steven (May 17, 2023). "Book Review: 'The Second Machine Age,' by Erik Brynjolfsson and Andrew McAfee". Washington Post. ISSN 0190-8286. Retrieved March 7, 2024.
  37. ^ "Erik Brynjolfsson: 'This could be the best decade in history — or the worst'". www.ft.com. Retrieved March 8, 2024.
  38. ^ Brynjolfsson, Erik; Rock, Daniel; Syverson, Chad (January 2021). "The Productivity J-Curve: How Intangibles Complement General Purpose Technologies". American Economic Journal: Macroeconomics. 13 (1): 333–372. doi:10.1257/mac.20180386. ISSN 1945-7707.
  39. ^ Brynjolfsson, Erik; Collis, Avinash; Eggers, Felix (2019). "Using Massive Online Choice Experiments to Measure Changes in Well-Being". Proceedings of the National Academy of Sciences. 116 (15): 7250–7255. Bibcode:2019PNAS..116.7250B. doi:10.1073/pnas.1815663116. PMC 6462102. PMID 30914458.
  40. ^ Brynjolfsson, Erik; Collis, Avinash (2019). "How Should We Measure the Digital Economy?" (PDF). Harvard Business Review. 97 (6): 140–148.
  41. ^ Brynjolfsson, Erik (April 23, 2013), The key to growth? Race with the machines, retrieved January 5, 2024
  42. ^ Aeppel, Timothy. "Techno-optimist Erik Brynjolfsson Takes on Robert Gordon in Growth Debate". WSJ. Retrieved March 7, 2024.
  43. ^ "The AI "awakening"". hai.stanford.edu. October 4, 2019. Retrieved March 7, 2024.
  44. ^ Erik Brynjolfsson: What Can Machine Learning Do? Workforce Implications (ICLR 2018), retrieved March 15, 2024
  45. ^ "The Turing Trap: The Promise & Peril of Human-Like Artificial Intelligence". Stanford Digital Economy Lab. Retrieved March 15, 2024.
  46. ^ a b Brynjolfsson, Erik (June 2, 2020). "Curriculum Vitae". Stanford University. Retrieved December 2, 2023.
  47. ^ "Erik Brynjolfsson Inventions, Patents and Patent Applications - Justia Patents Search". patents.justia.com. Retrieved March 10, 2024.
  48. ^ "The Batch: What Matters Right Now". Deeplearning.ai. September 20, 2023. Retrieved November 7, 2023.
  49. ^ Brynjolfsson, Erik; Mitchell, Tom; Rock, Daniel (2018). "What Can Machines Learn, and What Does It Mean for Occupations and the Economy?". AEA Papers and Proceedings. 108 (May): 43–47. doi:10.1257/pandp.20181019. hdl:1721.1/120302.
  50. ^ "MIT Inclusive Innovation Challenge drives a more equitable economy". MIT News | Massachusetts Institute of Technology. December 23, 2019. Retrieved December 3, 2023.

External links[edit]