Summary

Neither source, Joe Wootton, representative, nor WHOD Radio Station, copyright marked this advertisement. The then-existent copyright for Sponsor applied to the magazine's editorial content only (which according to copyright.gov was not renewed for B378217). Advertisers wishing to copyright their ads needed to apply for copyright(s) for them. "A general notice for a collective work as a whole covers the separate contributions that it contains (regardless of ownership), except for any advertisements inserted on behalf of persons other than the copyright owner for the collective work". US Copyright Office, chapter 2207.2 page 16 Note magazines are collective works.

Advertisements were required to have a separate notice in the name of the copyright owner of the advertisement.

"Visually Perceptible Copies" The notice for visually perceptible copies should contain all three elements described below. They should appear together or in close proximity on the copies.

1 The symbol © (letter C in a circle); the word “Copyright”; or the abbreviation “Copr.”

2 The year of publication. If the work is a derivative work or a compilation incorporating previously published material, the date of first publication of the derivative work or compilation was sufficient. "It was permissible to omit the year of publication for works reproduced on greeting cards, postcards, stationary, jewelry, dolls, toys, or any useful article".

3 The name of the copyright owner

Example © 2006 Jane Roe. United States Copyright Office, Circular 3, page 2

Licensing

This advertisement (or image from an advertisement) is in the public domain because it was published in a collective work (such as a periodical issue) in the United States between 1929 and 1977 and without a copyright notice specific to the advertisement. Unless its author has been dead for several years, it is copyrighted in jurisdictions that do not apply the rule of the shorter term for US works, such as Canada (50 p.m.a.), Mainland China (50 p.m.a., not Hong Kong or Macao), Germany (70 p.m.a.), Mexico (100 p.m.a.), Switzerland (70 p.m.a.), and other countries with individual treaties. See this page for further explanation.