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Faded (Alan Walker song)

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"Faded"
Single by Alan Walker
from the album Different World
Released3 December 2015
Recorded2015
Genre
Length3:32
LabelMer Musikk
Songwriter(s)
Producer(s)
Alan Walker singles chronology
"Force"
(2014)
"Faded"
(2015)
"Sing Me to Sleep"
(2016)
Audio sample
"Faded"
Remix cover
Remixes EP cover
Remixes EP cover
Music video
"Faded" on YouTube

"Faded" is a song by Norwegian record producer and DJ Alan Walker with vocals provided by Norwegian singer Iselin Solheim. A rework of Walker's prior single "Fade", the song was written by Walker, Jesper Borgen, Mood Melodies and Gunnar Greve, and produced by the former three. The song was released as a single by Mer Musikk on 3 December 2015 for digital download and streaming.

The song topped the charts in several countries around the world, including Austria, Belgium, Czech Republic, Finland, France, Hungary, Italy, Latvia, Norway, Poland, Portugal, Russia, Slovakia, Spain, Sweden, and Switzerland. It has received several certifications around the world, including 11x platinum in Sweden, double diamond in Poland, 7x platinum in Italy, and quadruple platinum in both Australia and Spain.[1] It also reached number one on the Shazam Worldwide Top 100 Popular Songs in February 2016, and by March 2016, had become the world's most Shazamed song. As of June 2023, it is the 28th most viewed video on YouTube and also the 14th most viewed music video, with over 3.3 billion views, and was the first EDM track to hit 3 billion views.[2] "Faded" is also the 95th most-streamed song on Spotify as of March 2024, with over 1.8 billion streams.

Walker debuted a live performance of "Faded" with Solheim and string support on 27 February 2016 at the X Games in Oslo.[3] The performance was aired live on Norwegian television. The song was put as the ultimate track on Walker's 2018 album Different World after an interlude specific to the track.

Background and release

[edit]

The song "Faded" is a revamped version of Walker's past composition "Fade", which was released via the record label NoCopyrightSounds in 2014. At first, when creating "Fade", the idea was to create a tropical house sound, but then an electro house drop was inserted into the song. However, tropical house and electro house did not blend well together, so he decided to make it completely electro house. Walker was inspired by the music producer Ahrix's sound on his track "Nova" from 2013. In an interview he stated: "The melodies and the way the track progresses are what's so unique and it's what inspired me to create 'Fade' which later on became 'Faded'".[4][5] The style is inspired by the Norwegian producer K-391. The melody, I don't know where it came from, but I try to let my emotions and feelings have a big influence on the melodies I produce."[6]

When "Fade" first started gaining attention in 2014, many people said, "Oh, I feel like this song has lyrics, but it doesn't," and Walker responded, "It's kind of weird to say that, because it's an instrumental song that's just the same melody over and over again, just a little bit different. "I started to realize that it had the potential to turn into a song," he said. Walker had been toying with the idea of redoing the vocals for some time. He envisioned fleshing out "Fade" into a larger song, but wasn't ready to do it yet. So he spent his time working on other releases.[7]

Walker, who subsequently signed with MER Musikk in 2015, was looking for a vocalist to create a vocal remake, and the first vocalist in the demo sent to him was Iselin Solheim. As soon as Walker heard the demo, he instinctively knew, "She's the one!" and immediately contacted her and started working in the studio.[8]

With the release of this song, He first uploaded teasers to YouTube, the first showing an excerpt of what the remake sounds like, the second showing the lyrics, and the third revealing the expected release date and name of the track, "Faded".[9][10][11] Faded was originally planned to be released on November 25 (as a belated 1-year anniversary of Fade being released on NCS), but it was delayed "due to circumstances out of Walker's control."[12] The track was eventually released on 3 December.

Writing and composition

[edit]

The lyrics for "Faded" were written by Jesper Borgen, Anders Frøen, and Gunnar Greve. In addition to the lyrics, this song also changed the intro and introduced a piano. In the acoustic version, only the piano, violin, and Solheim's vocals are heard.[13] "Faded" is noticeably different from "Fade" for its piano intro and outro, and for having uncredited vocals by Iselin Solheim and mainstream production.[14] The song is said to be a mix of electro-pop and EDM. Additionally, you can feel the influence of electro and progressive house. Due to its slow tempo of 90 beats per minute, the song is often categorized as "downtempo". Walker commented on this in an interview with Norwegian national broadcaster NRK: "I think it was accepted because it is perhaps a little unique. It's different from what's popular these days. The tempo of 'Fade' and 'Faded' is different from the other songs. It can be any value from 128 BPM, which is usually common in EDM songs. 'Fade' and 'Faded' are 90 BPM, which is a hell of a difference."[15] The chord progression is based on D#m–B-F#–C# and was written in D# minor. In an interview with the American online magazine "The Knockturnal,'' he said, I don't know where the melody comes from,'' but that basically it is "my own emotions and feelings'' that have the biggest influence on the melody. He said he was "trying."[16]

Lyrically, the song expresses a sense of longing and search for something meaningful. The song's protagonist feels like she is fading away, both physically and emotionally, and struggles to find her way back to a place of belonging and purpose. In an interview with Genius, Walker said of the lyrics: "It's about searching for someone, something, or somewhere that's been lost. Or just feeling lost! One of the things I love most about this lyric is that the meaning can be interpreted freely.”[1]

Critical reception

[edit]

The song received mainly positive reviews. Simon Cleese of the music website Dance-Charts wrote, "With Faded, Alan Walker, along with vocalist Iselin Solheim, has created a radio hit that is at least as suitable for main floor clubs. The mood, vocals, and elements make Faded a very special song." Anke van de Weyer of radio station 1 Live said, "It's a brilliant pendulum between melancholy and bass banging, but when it gets too set, Alan Walker picks up the tempo, and when he really gets into party mode, he slows down again."[17] The website vol.at wrote, "The voice of young artist Iselin Solheim fits the concept perfectly."[18] Christine Dancke of Norwegian national broadcaster NRK said, "His songs are very catchy and he got off to a good start with the single release of 'Faded'. He also managed to follow it up, which is important when you have a super hit. Everything is in place to build on these to make it big."[15]

Chart performance

[edit]

"Faded" became a worldwide commercial success upon its release, topping Norwegian, Finnish and Swedish singles charts, as well as entering the top 3 in the Danish singles chart. The song peaked at number one in more than ten countries and in the top 5 in more than 25 countries.

In the United States, the song debuted at number 91 on the Billboard Hot 100 and peaked at number 80, becoming Walker's first chart entry on the Billboard Hot 100. It also ranked No. 4 on the Dance Club Songs chart and No. 7 on the Hot Dance/Electronic Songs chart. The Recording Industry Association of America (RIAA) certified his 3x Platinum for sales of 3 million copies. In the UK, it debuted at number 91 on the UK Singles Chart on February 11, 2016 and peaked at number 7. It peaked at number 2 on the UK Dance charts. The British Phonographic Industry (BPI) awarded her a 3x platinum certification for sales of over 1.8 million copies.

In Walker's native Norway, the song reached number 19 in 2015, one week after its release. Two weeks later, it jumped to number one. In Germany, the song earned her the top spot on the Dance Chart for 13 weeks and the Airplay Chart for 2 weeks.[19] The song also set a new streaming record in Germany, where the song was streamed 3.69 million times in just one week. Bundesverband Musikindustrie (BVMI) certified 7x Gold for sales of 1.4 million.

"Faded" topped the charts in several countries around the world, including Austria, Belgium, Czech Republic, Finland, France, Hungary, Italy, Latvia, Norway, Poland, Portugal, Russia, Slovakia, Spain, Sweden, and Switzerland. obtained. She has received several certifications around the world, including 11x platinum in Sweden, double diamond in Poland, 7x platinum in Italy, and quadruple platinum in Australia and Spain.[1] It also reached number one on the Shazam Worldwide Top 100 Popular Songs in February 2016, and by March 2016, had become the world's most Shazamed song.[20]

The song's success has also boosted Walker's career, being named as one of the 100 most influential people in Norway by the newspaper VG. Forbes listed him in their "30 Under 30" Europe list in 2018.

Its music video on YouTube reached 1 billion views on 26 March 2017, and has received over 3 billion views to date, making it the 22nd most viewed YouTube video. It is also the 8th most liked YouTube video with over 26 million likes.

Walker said: "This is undoubtedly the track that most people associate me with, and it's kind of crazy to think that it was released three years ago. I'm always asked what this track means to me, and the best way to describe is probably that it literally changed my life forever. These past three years have been absolutely incredible for me, and I never imagined the impact this single would have when I first released it when I was 18 years old."[21]

Live performances

[edit]

Several female vocalists have performed the song live: Iselin Solheim, the original vocalist on the recording, Ingrid Helene Håvik (vocalist of Highasakite), Tove Styrke, Alexandra Rotan, Angelina Jordan, Zara Larsson and Torine Michelle.[22] On 4 November 2017, Alan Walker performed the song live with Against the Current at the 2017 League of Legends World Championship closing ceremony in Beijing.[23]

Music video

[edit]
Derelict Rummu quarry utility buildings in the water at night, September 2014

A music video was released, featuring Shahab Salehi[24] as the protagonist.[25] It was produced and edited by Bror Bror and directed by Rikkard and Tobias Häggbom; Rikkard Häggbom served as director of photography.

On 24 September 2021, the music video for "Paradise" was released on YouTube featuring K-391 and Boy in Space as a collaboration with mobile game PUBG Mobile (PlayerUnknown's Battlegrounds).[26] Taking place at the same time as "Faded"'s music video, it serves as a retroactive expansion of Faded, with it becoming the start of the "World of Walker" (WoW) universe.

Synopsis

[edit]

The video shows a young man dressed in scruffy clothes and covering his face, roaming with his backpack and a photograph of his home in his hand. He wanders through devastated high rises and derelict structures in an abandoned town, wielding a flare to explore a dark building. Guided by the photo, he finally locates his home, which lies in ruins. With a final look at his home, he removes his mask, and the video fades to black.[25][27]

Filming locations

[edit]
Linnahall in November 2011.
Architects Raine Karp and Riina Altmäe

The video was filmed in Estonia[25][28][29] at such locations as the Linnahall building;[29] a disused textile manufacturing plant and a concert hall in Tallinn; the former Rummu prison; the Rummu quarry[29] and lake alongside the adjoining spoil tip in Vasalemma Parish; and the city of Paldiski.[30] The last shot features the ruins of a building near the shore on Pakri Peninsula just outside Paldiski, on the outskirts of Laoküla village, Keila Parish (59°19′38″N 24°06′14″E / 59.327337°N 24.103941°E / 59.327337; 24.103941 (Laoküla)).

Acoustic version

[edit]
R1 reactor hall in a facility of KTH, Sweden (2010)

On 11 February 2016, Alan Walker published an acoustic version of the song, titled "Faded (Restrung)". The song is performed with a piano and strings, with all the EDM elements taken out. Walker wrote in a note to The Fader that he had decided on an alternative version of "Faded", so as "to highlight other aspects of the song; to present it to another audience who may like Iselin [Solheim]'s voice and the melodies, but can't stand the electronic parts of it."[31]

The music video for the "Restrung" version features Walker, Solheim, and a string ensemble performing in the reactor hall of the dismantled R1, Sweden's first nuclear reactor.[32][33] The cast wore black hoodies bearing Walker's logo of his stylized initials. The R1 reactor hall is located underground at Sweden's Royal Institute of Technology (KTH) in Stockholm.[33]

The team who created the video for "Faded" returned for the "Restrung" version — Bror Bror was the producer, Rikkard and Tobias Häggbom directed, and Shahab Salehi was credited as an assistant.[34][35] The filming atmosphere closely resembles that of "Faded"; according to a behind the scenes video of the filming, the "Restrung" video was conceived as a continuation to the original video.[36]

Accolades

[edit]

The song "Faded" won a Cannes Lion at the Cannes Lions International Festival of Creativity, Best International Hit at the Eska Music Awards, Årets Låt Song of the Year and Best Western Artist of the Year at Spellemannprisen '16, and was nominated for British Single of the Year at the Brit Awards.

Year Organization Award Result Ref.
2016 P3 Gull Årets Låt (Song of the Year) Nominated [37]
Cannes Lions International Festival of Creativity The Cannes Lions Award Won [38]
Eska Music Awards Best International Hit Won [39]
2017 Spellemannprisen '16 Årets Låt (Song of the Year) Won [40]
Brit Awards British Single of the Year Nominated [41][42]
KKBox Music Awards Best Western Single of the Year Won [43]
Echo Awards Song of the Year Nominated [44]
Swiss Music Awards Best International Hit Won [45]

Track listing

[edit]

Charts

[edit]
Peak chart positions
  1–20
  21–40
  41–60
  61–80
  81–100

The song was highly successful, peaking between 1 and 20 in most of the countries it charted in, and reached the top spot in more than 10 countries. The only countries where the song peaked between 21 and 40 are Canada and Japan.

Certifications

[edit]
Certifications and sales for "Faded"
Region Certification Certified units/sales
Argentina (CAPIF)[141] Platinum 20,000*
Australia (ARIA)[142] 7× Platinum 490,000
Austria (IFPI Austria)[143] 3× Platinum 90,000
Belgium (BEA)[144] 2× Platinum 40,000
Canada (Music Canada)[145] 8× Platinum 640,000
Denmark (IFPI Danmark)[146] 4× Platinum 360,000
France (SNEP)[147] Gold 66,666
Germany (BVMI)[148] 7× Gold 1,400,000
Italy (FIMI)[149] 9× Platinum 450,000
Mexico (AMPROFON)[150] Diamond+4× Platinum+Gold 570,000
Netherlands (NVPI)[151] Platinum 40,000
New Zealand (RMNZ)[152] 2× Platinum 30,000*
Norway (IFPI Norway)[153] 11× Platinum 440,000
Poland (ZPAV)[154] 2× Diamond 200,000
Portugal (AFP)[155] 2× Platinum 40,000
Spain (PROMUSICAE)[156] 4× Platinum 160,000
Sweden (GLF)[157] 13× Platinum 520,000
Switzerland (IFPI Switzerland)[158] 5× Platinum 150,000
United Kingdom (BPI)[159] 3× Platinum 1,800,000
United States (RIAA)[160] 3× Platinum 3,000,000
Streaming
Japan (RIAJ)[161] Silver 30,000,000

* Sales figures based on certification alone.
Sales+streaming figures based on certification alone.
Streaming-only figures based on certification alone.

Release history

[edit]

The single was originally set to be released on 25 November 2015, but was postponed to 3 December.

Release dates for "Faded"
Region Date Version Format Label Ref.
Various 3 December 2015 Original Digital download Mer Musikk [46]
EP [47]
12 February 2016 Restrung [citation needed]
29 April 2016 Remixes EP [49]
Remixes [50]
13 May 2016 Single CD [citation needed]
20 May 2016 Original, restrung 7-inch [citation needed]
27 May 2016 Remixes II Digital download [53]
India 29 July 2016 Lost Stories remix [54]
Japan 24 May 2018 EP CD [162]

Fade

[edit]
"Fade"
Single by Alan Walker
from the album NCS: Uplifting and the EP Origins
Released19 November 2014 (2014-11-19)
GenreElectro house
Length4:20
Label
Producer(s)Alan Walker
Alan Walker singles chronology
"Fade"
(2014)
"Spectre"
(2015)
Music video
"Fade" on YouTube

"Fade" is an instrumental electro house track produced by Norwegian producer Alan Walker. It was released through his YouTube channel on 17 August 2014 (1 week before his 17th birthday),[163] before being re-released through NoCopyrightSounds 3 months later on 19 November to celebrate that channel's 1 million-subscriber milestone. Fade was featured as the seventh song of the NCS: Uplifting album before its removal. However, it was removed on 12 November 2021 due to Walker's contract with NCS expiring. The remake version of Fade is Faded.

Commercial performance

[edit]

"Fade" was Walker's first release and became part of the compilation album NCS: Uplifting. In parallel, the songs offered on this album were offered as free downloads on the company's website and appeared as single tracks on music streaming services such as Spotify and Napster. With its royalty-free release, the song received strong distribution, being used in countless web videos. On both the video platform YouTube and portals such as SoundCloud, "Fade" was a huge success, receiving over 433 million views on YouTube alone. It also reached number 18 on the UK Independent Single Breakers Chart[164] and number 3 on the Swedish Heatseekers Chart in Sweden.[165]

Deletion from NCS

[edit]

The song, which had over 444 million views and was the most popular video on the NCS channel, was removed on 12 November 2021 (one week before the 7th anniversary) due to the expiration of Walker's contract with NCS it was done. This also extends to "Spectre" and "Force". Fade was his seventh track on his NCS: Uplifting album, so that album is also no longer available on his YouTube.

After that, NCS addressed the removal of Walker's tracks from the label on Facebook:

Dear NCS Family,

6 years ago, when NCS was in its infancy, we had the pleasure of meeting and working with an immensely talented artist called Alan Walker. The tracks of his that NCS signed ("Fade", "Spectre" and "Force") performed incredibly well and we have greatly enjoyed playing our part in Alan's growth into one of the most successful producers in the world.

Unfortunately NCS's rights with Alan's tracks have come to an end and it hasn't been possible to agree terms to extend them. This means that we have removed these tracks from the NCS catalogue. This certainly isn't what we wanted, and we tried incredibly hard to avoid this.

We sincerely hope that all the arrangements that we put in place as a label that provides free music for creators will continue to be respected on these tracks in the future.

We wish Alan the best in his future and we shall continue on our mission, providing free music for creators and developing the next generation of NCS artists.[166]

— NCS

This was furthermore followed by a response from Walker himself:

Dear Walkers and my extended NCS family,

When I dropped my first track 'Fade' with NCS more than 6 years ago, I never dreamed that my music could bring me to where I am today. I am forever grateful for the opportunity, support and help that Billy and NCS gave me, as they have done with thousands of other creators and producers trying to get their break.

The decision to not renew the agreement with NCS for my old catalogue of songs has nothing to do with not wanting to work with them as a label or YouTube Channel. This is a decision solely about taking control of my own music and creations.

I can assure you that anyone out there who's enjoying 'Force', 'Fade', 'Spectre' in their creations on YouTube will not get a copystrike – not today, not ever!

NCS has played an important part in my life and career – and the extraordinary community of creators have given me friends for life. I thank you from the bottom of my heart for all the joy and excitement you've brought to me and other producers out there.

I wish NCS the very best for the future and will continue to be a loyal subscriber and supporter.

Now it's time for me to write the next chapter.[166]

— Alan Walker

Re-release from Corite

[edit]

In 2022, Walker signed with Corite, a Swedish crowdfunding website that allows fans to invest in music projects. Walker raised more than $100,000 from fans for his next musical project and released a compilation EP called Origins, which includes "Fade", "Spectre", and "Force".[167]

Music video

[edit]

On 23 July 2022, Walker uploaded a new official music video for "Fade".[168] In the video, he walked around his childhood home in Bergen and looked at family photos. He then went to the production studio in his bedroom to view the original Fade files on his laptop. He could see his fellow walkers waiting for him through the window and eventually walked out of the house. The video is part of a new series of official music videos for his former NCS releases, called "Origins". The uploading of these videos to Walker's channel is also not necessarily to make up for the songs that were removed from NCS, but rather as a sign of Walker's intention to "go back to the beginning with the music that started it all".[169]

Charts

[edit]
Chart (2016) Peak
position
Sweden Heatseekers (Sverigetopplistan)[170] 3

See also

[edit]

References

[edit]
  1. ^ a b c "Alan Walker - Faded | Beyond The Lyrics". Story of Song. Retrieved 28 February 2024.
  2. ^ @IAmAlanWalker (3 March 2021). "First EDM/Dance track of all time to hit 3bn views. Unreal. Thanks walkers 💙" (Tweet) – via Twitter.
  3. ^ "DJ Alan Walker celebrates X Games Oslo". X Games. ESPN. 1 March 2016. Archived from the original (Contains video) on 9 March 2016. Retrieved 13 March 2016.
  4. ^ ""Faded" Creator Alan Walker Chooses His Influences". Archived from the original on 18 August 2016. Retrieved 21 April 2017.
  5. ^ "Bergens nye YouTube-suksess". www.ba.no. 11 April 2015. Archived from the original on 1 May 2019. Retrieved 23 July 2019.
  6. ^ "You are being redirected..." theknockturnal.com. 9 March 2016. Archived from the original on 12 September 2017. Retrieved 29 May 2017.
  7. ^ Vitagliano, Joe (14 July 2021). "Behind The Song: "Faded" by Alan Walker". American Songwriter. Retrieved 28 February 2024.
  8. ^ "Alan Walker(アラン・ウォーカー)って何者!?『Faded』が世界中で爆発的ヒットした新人プロデューサーに迫る! | MNN". music-newsnetwork.com (in Japanese). 10 May 2016. Retrieved 28 February 2024.
  9. ^ "Alan Walker - teaser #1". YouTube. 11 November 2015.
  10. ^ "Alan Walker - teaser #2". YouTube. 18 November 2015.
  11. ^ "Alan Walker - teaser #3". YouTube. 23 November 2015.
  12. ^ "Delayed release". YouTube. 24 November 2015.
  13. ^ Wernke-Schmiesing, S. "Musikvideo » Alan Walker - Faded [Akustik-Version]". Dance-Charts.de (in German). Retrieved 29 February 2024.
  14. ^ "Best Songs We Heard This Week: Jeremih, The 1975, Alan Walker + More". PopCrush. 12 December 2015. Archived from the original on 24 December 2015. Retrieved 8 January 2016.
  15. ^ a b Aas, Magnus Lutnæs (9 July 2016). "Norges nye stjerne Alan Walker om suksessen: – Magisk". NRK (in Norwegian Bokmål). Retrieved 13 August 2024.
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  17. ^ "Neu für den Sektor - Musik - 1LIVE - Radio - WDR". 8 April 2016. Archived from the original on 8 April 2016. Retrieved 18 November 2023.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  18. ^ Netzer, Edgar (14 March 2016). "Antenne Vorarlberg-Hit-Tipp: Alan Walker mit "Faded"". vol.at. Retrieved 18 November 2023.
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    • Asplid, Åsa (27 February 2008). "Sexigast i Sverige" [The Sexiest in Sweden]. Expressen (in Swedish). Archived from the original on 16 February 2016. Retrieved 12 February 2016.
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  26. ^ Alan Walker, K-391, Boy in Space - Paradise (Official Music Video), 24 September 2021, retrieved 29 September 2021
  27. ^ Patrick, Peter. "Alan Walker: Faded (Video 2015)". IMDb. Retrieved 11 November 2018.
  28. ^ "Video! Alan Walker avaldas hittloost "Faded" imekauni akustilise versiooni" [Video! Alan Walker published a wonderfully beautiful acoustic version of the hit song "Faded"] (Contains two YouTube Flash embeds). Elu24 (in Estonian). Postimees. 12 February 2016. Archived from the original on 8 March 2016. Retrieved 8 March 2016.
  29. ^ a b c Ernits, Rutt (22 March 2016). "Eesti mahajäetud paigad jõudsid Norra muusiku videos laia maailma" [Estonia's derelict places in the video of a Norwegian musician reached the whole wide world]. menu.err.ee (in Estonian). ERR. Retrieved 24 March 2016.
  30. ^ Ernits, Rutt (21 March 2016). "Maailma enimstriimitud artist Alan Walker esineb suvel Pärnus" [World's most-streamed artist Alan Walker to perform this Summer in Pärnu]. menu.err.ee (in Estonian). ERR. Retrieved 24 March 2016. Tallinnas, Rummus ja Paldiskis filmitud videot loole "Faded" on tänaseks Youtube'is vaadatud enam kui 82 miljonit korda.
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  37. ^ "Her er de nominerte til P3 Gull 2016". 8 November 2016.
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  52. ^ Faded (Liner notes). Alan Walker. Norway: Warner Chappell. 2016. 889853287475.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  53. ^ a b "Faded (Remixes II) - Single". Apple Music (US). Archived from the original on 9 October 2020. Retrieved 9 October 2020.
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    [+++ +++ @[9770929278:274:Adele]'s album " 25 " released shortly before the end of 2015 " hit like a bomb. In the annual charts, she made it to a remarkable 2. th place - although only a few weeks on the market. Overall, she was placed for 82 weeks. +++ @[427227870674644:274:Alan Walker], on the other hand, delivered the most successful hit of the year in 2016 "faded" was at the top 10 weeks - and 60 times in the top 100. | @[195699125451:274:Sony Music Germany] ]
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