495 Communications

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495 Communications
Company typePrivate
Industry
HeadquartersNew York City, NY
Santa Monica, CA
OwnerCraig Pavia [CRO / Executive Producer]
Bret Polansky [CEO]

495 Communications is an advertising and content marketing company based in New York City and Santa Monica. The New York-based editorial team produces original travel-related editorial and video content under the company's Travel Savvy brand, which was formerly a newsstand magazine title owned by Sidney Frank.[1] The company's West Coast division manages programmatic digital and video advertising. 495 Communications also owns and operates an HTML5 video player named SavvyGo and a Quality Exchange platform, 495 Qex.[2]

Travel Savvy[edit]

Founded as a print magazine by Adam Rodriguez and Jake Porter in September 2003, Travel Savvy magazine had a circulation of 135,000 when Grey Goose founder Sidney Frank bought the title for $5 million in 2005.[3] When Frank died on January 10, 2006, the magazines folded a month later due to cash flow problems from Frank's charitable foundation.[4] Craig Pavia, who was the group publisher of Travel Savvy under Frank, bought the assets from the Frank family in February 2006 and continued as a digital-only publication, founding 495 Communications to manage the native content in the process.[5] In the summer of 2015, TravelSavvy.TV was created as a digital video network and editorial website, featuring editorial travel content, online magazines, and video series that stream online and via Roku and AppleTV devices.[2]

References[edit]

  1. ^ Kelly, Keith J. (2014-06-06). "How Travel Savvy mag survived billionaire owner's death". New York Post. Retrieved 2016-09-28.
  2. ^ a b "Blending Original Video and Programmatic: Interview With Eddie Lee, VP, 495 Communications - VideoNuze". www.videonuze.com. Retrieved 2016-09-28.
  3. ^ Learmonth, Michael (2005-03-01). "Frank preps luxury mag". www.Variety.com. Retrieved 2016-09-28.
  4. ^ "Late billionaire's two travel magazines fold - Media Life Magazine". www.medialifemagazine.com. Retrieved 2016-09-28.
  5. ^ "What Happens To A Would-Be Mogul's Dream Deferred?". www.adweek.com. 9 February 2006. Retrieved 2016-09-28.

External links[edit]