Draft:Tixel (company)

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Tixel is a ticket resale marketplace headquartered in Australia. Established in 2018 and headquartered in Australia. Established in 2018, Tixel is a ticket resale marketplace that implements a policy of capped ticket prices[1]. This approach to fair pricing was inspired by the founders' own experiences with scams, leading them to create a platform designed to prevent similar issues for others.[2]

History[edit]

In 2018, Tixel was founded as a ticket resale marketplace in Australia, introducing a business model that included capped ticket prices to promote fair pricing in the secondary market.[3] In 2021, the company secured a significant investment of AUD 1.5 million from notable investors such as Alberts and UNIFIED Music Group, aimed at expanding its operations and technology infrastructure.[4]

In 2023, Tixel formed a strategic partnership with Superstruct Entertainment, a prominent UK-based festival organizer known for events such as the Boardmasters Festival and Y Not Festival. This partnership marked a significant step in Tixel's expansion into the international event market.[5]

In 2024, Tixel was recognized for its innovation and potential in the startup sector, being included in the 30x30 list by LaunchVic, a startup agency operated by the Victoria State Government. This acknowledgment highlighted Tixel's growing influence and success in the competitive ticket resale industry.[6]

References[edit]

  1. ^ Koster, Alexandra (2024-01-31). "Ticketek Is Opening The Resale Market For Taylor Swift's Eras Tour & I Am *Not* Ready For It". PEDESTRIAN.TV. Retrieved 2024-04-15.
  2. ^ Brandle, Lars (2020-12-09). "TIO caught up with Zac Leigh for a look at the road ahead for live". The Music Network. Retrieved 2024-04-15.
  3. ^ Hanley, James (2022-07-12). "Resale marketplace Tixel targets further expansion". IQ Magazine. Retrieved 2024-04-15.
  4. ^ Brandle, Lars (2021-05-31). "Tixel secures $1.5 million investment ahead of the big reopen". The Music Network. Retrieved 2024-04-15.
  5. ^ Barrett, Christopher (2023-04-17). "Superstruct makes Tixel exclusive ticket re-sale partner for eight events". Access All Areas. Retrieved 2024-04-15.
  6. ^ "Latest 30X30 cohort unveiled". March 14, 2024.

External links[edit]

Category:Entertainment companies of Australia Category:Ticket sales companies