Prism Skylabs

From Wikipedia, the free encyclopedia

Prism Skylabs is a technology company headquartered in San Francisco, California that connects cameras within businesses to machine learning and A.I. technology in the cloud, to transform these devices into tools for Business Intelligence.[1] Prism launched as a company in 2011 at the TechCrunch Disrupt awards, where it was featured as a finalist in the Startup Battlefield competition.[2] Prism Skylabs' technology is deployed in over 80 countries and is used by more than 300 customers around the world.[3]

Product[edit]

Prism Skylabs provides several mobile and web applications that are used by enterprise customers to make decisions using data from the cameras that are deployed throughout their businesses. Prism launched a mobile application in 2016, Vision, which allows users to search for the presence of specific objects and content within video using tags powered by neural networks. [4]

Prism Skylabs’ retail web application is cloud-based software that connects to a retailer’s existing video surveillance cameras. The software compresses the video data and sends it to cloud servers, where it is analyzed by Prism Skylabs’ video analytics technology.[5] The company sends the analyzed data back to the retailer in the form of statistics and visualizations.[6] To address privacy concerns, the software blurs or completely deletes images of people and replaces them with graphical elements.[7]

The resulting information is intended to help businesses make sense of the large amounts of incoming video data. Prism Skylabs’ goal is to enable companies to better analyze long-term trends, such as number of customers, check-out queue lengths, foot traffic patterns, dwell time[8] and the most popular products in a store.[9] Retailers use this information to improve merchandising, store layout and customer service efforts and increase operational efficiencies.[10]

History[edit]

Prism Skylabs was founded by Steve Russell and Ron Palmeri in July 2011.[11] Its investors include Andreessen Horowitz, Anthem Venture Partners, CrunchFund, Data Collective, Expa, Intel Capital, Pacific Partners, Presidio Ventures, Promus, SV Angel, Tomorrow Ventures and Triangle Peak Partners.[12] The company secured $7.5 million in Series A funding in 2011 and an additional $15 million in Series B funding in October 2013.[13] It currently has about 30 employees.[14]

References[edit]

  1. ^ "Prism Skylabs: Transform your cameras into powerful business tools". prism.com. Retrieved 2017-03-20.
  2. ^ Schonfeld, Erick. "The 2011 Disrupt SF Battlefield Final Round Companies". TechCrunch. Retrieved 2017-03-20.
  3. ^ "Prism Skylabs: Transform your cameras into powerful business tools". prism.com. Retrieved 2017-03-20.
  4. ^ "Prism Skylabs is using Microsoft Cognitive Services to help businesses search visual data - MSPoweruser". MSPoweruser. 2017-02-07. Retrieved 2017-03-20.
  5. ^ “The Next Level” by Sherleen Mahoney - Retrieved 3/19/2014
  6. ^ www.technologyreview.com
  7. ^ “Startup Scans In-Store Surveillance Footage to Analyze Shoppers’ Preferences” by Rebecca Boyle
  8. ^ www.technologyreview.com
  9. ^ "Secrets to Scoring Big Holiday Shopping Deals Revealed", segment on Good Morning America
  10. ^ “Surveillance Video Becomes a Tool for Studying Customers” by Tom Simonite. Retrieved 3/19/2014
  11. ^ “The Next Level” by Sherleen Mahoney. Retrieved 3/19/2014
  12. ^ www.prismskylabs.com Archived 2014-04-08 at the Wayback Machine
  13. ^ “CCTV analytics firm raises $15m to grow business” by Alex Hern - Retrieved 3/20/2014
  14. ^ “Intel invests $15m in Prism SkyLabs” by Martha Entwistle – Security Systems News - Retrieved 3/20/2014