Talk:2012 Arizona State Sun Devils football team

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Use of the logo in the article complies with Wikipedia non-free content policy, logo guidelines, and fair use under United States copyright law for reasons described here: 1)The entire logo is used to convey the meaning intended and avoid tarnishing or misrepresenting the intended image. 2)The image is used to identify the brand Arizona State Sun Devils, a subject of public interest. The significance of the logo is to help the reader identify the brand, assure the readers that they have reached the right article containing critical commentary about the brand, and illustrate the nature of the brand in a way that words alone could not convey. 3)Because it is a logo there is almost certainly no free equivalent. Any substitute that is not a derivative work would fail to convey the meaning intended, would tarnish or misrepresent its image, or would fail its purpose of identification or commentary.--68.98.115.70 (talk) 04:06, 14 December 2012 (UTC)[reply]

Fair use is not a limiting issue, as it is required and so encompassed by the NFCC policy. WP:LOGOS explicitly states "their use must conform to the guidelines for non-free content". As I have been indicating in my edit summary, the use in this article is a clear failure of WP:NFC#UUI point 14 in the non-free content guideline, which has evolved out of consensus that the use of non-free images in seasonal articles such as this or annual bowl games or the like is inappropriate as it fails to meet all points of the policy. If there is a specific reason why that line of the guideline does not apply I would be more than happy to hear it. A blanket statement that it complies with the various requirements followed by a copied FUR which by and large address unrelated portions of the policy and its use in a different article isn't really a valid argument in this case. VernoWhitney (talk) 13:57, 14 December 2012 (UTC)[reply]
Line 14 states that: "A logo of a perennial event (or of its sponsoring company), used to illustrate an article about a specific instance of that event. If each instance has its own logo, such specific logos remain acceptable"...fails to limit the use of a logo for a team from a public university, sponsored by public dollars. Because Arizona State University is a public brand, is it therefore a matter of public interest. It's record or season is also a subject of public interest. The 2012 season is not simply a "seasonal article" or simply about an "annual bowl game" but belongs in the school's annals. This differentiates it from "seasonal articles" (which are usually events that occur only once a year) as it becomes a part of the historic record for the school. A football season for an NCAA school is also more than a "perennial event" such as a bowl game because it doesn't just happen once a year and it affects the organization over the long-term.--68.98.115.70 (talk) 20:06, 14 December 2012 (UTC)[reply]
It would just be as simple to leave the interlock logo rather than arguing these points. Both the trident and interlock represent the university...keep it simple.--Fcorrales80 (talk) 20:19, 14 December 2012 (UTC)[reply]
The pitchfork specifically represents the athletic brand. The interlocking logo does not. The intention of the university in adopting the pitchfork was to establish a consistent logo image for use across its athletic teams. The only appropriate logo for referencing ASU Athletics or the teams is now the pitchfork. rscottjones (talk) 05:04, 2 January 2013 (UTC)[reply]
If the interlocking letters logo is inappropriate it can certainly be removed--I'll leave that to others to decide. The pitchfork logo, however, is non-free and thus cannot be used in this article (as above, see WP:NFC#UUI point 14). VernoWhitney (talk) 22:27, 7 January 2013 (UTC)[reply]