Talk:Lexicon Branding

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A fact from Lexicon Branding appeared on Wikipedia's Main Page in the Did you know column on 27 October 2011 (check views). The text of the entry was as follows:

Did you know... that Lexicon Branding created the brand names Pentium, BlackBerry, PowerBook, Swiffer, OnStar, Subaru Outback and Forester, Toyota Scion, Dasani, and Embassy Suites Hotels?

A record of the entry may be seen at Wikipedia:Recent additions/2011/October. The nomination discussion and review may be seen at Template:Did you know nominations/Lexicon Branding.

Wikipedia

Value of this labor[edit]

I'm just wondering how many years of the labor of a teacher, police or fireman, etc. coming up with "Pentium" or "BlackBerry" is worth? 72.228.177.92 (talk) 09:58, 27 October 2011 (UTC)[reply]

Right, that value is summarized in the company earnings, financials, whatever. The current text appears to be careful advert copy with nary a mention of the money involved in this. I and others will want to know something on this. Lycurgus (talk) 23:12, 27 October 2011 (UTC)[reply]

Sorry, what's your complaint? And just to be clear, Lycurgus, are you the IP user as well? Both your talk pages suggest so. Lagrange 613 00:21, 28 October 2011 (UTC)[reply]

The one stated above, yes. I, and many other readers, will want to know. I've wanted to know this for some time as a matter fact, in general what people get paid for this stuff. Do they get royalties if the branding boosts sales? I presume not and that they work at a pre-agreed price in a given consult. Anyway appears to be a business related article devoid of any mention of the money/economics involved. 72.228.177.92 (talk) 02:58, 28 October 2011 (UTC)[reply]

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