Tilo Bonow

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Tilo Bonow
Born (1980-01-07) 7 January 1980 (age 44)
NationalityGerman
Occupation(s)Tech investor, entrepreneur

Tilo Bonow (born January 7, 1980, in Potsdam) is a German tech investor and entrepreneur.[1] He is the founder and CEO of the communications agency Piabo and a speaker at Startup and tech conferences.[2][3] He is considered a digital pioneer in the Business and Startup world.[4]

Career[edit]

Early career and founding Piabo[edit]

From 2002 to 2006, Bonow was Head of Corporate Communications at Jamba! where he worked with the Samwer brothers.[5][6][7] Prior to joining Jamba, he worked at the advertising agency O.T.W. and as a freelance consultant in the field of online marketing.[8]

In 2006, Bonow founded Piabo, a Berlin-based PR agency specializing in tech companies, which is now one of the market leaders in Europe.[2][9] His portfolio includes companies such as Tinder, GitHub, Shopify, Stripe, Silicon Valley Bank, wework, Samsung, and BMW.[1][10] Initially, Bonow was active with Piabo in Europe, then also in North America - especially the Silicon Valley - until he began to expand into China in 2015.[11]

Investor[edit]

Bonow is an investor in and advisor to various venture capital companies. His focus is on Startups with a tech focus. He primarily supports European companies financially and with his business expertise.[3]

He has been an investor in Cavalry Ventures since its founding in 2016.[12] He is also an investor in 500 Startups[13] and serves as a member of the investment committee at 3VC (formerly Capital 300).[citation needed] He has invested with Cocoon Capital Management, a Singapore-based venture capital firm, and Unlock Venture Partners, a Seattle-based venture capital firm.[14] In 2019, he began investing with Headline (formerly Infinity Ventures), a Japanese VC firm.[13][15]

Speaker[edit]

Bonow is a regular speaker at tech conferences, such as the NOAH Conference in London and Berlin,[16][17] the Mobile World Congress in Shanghai and Barcelona, the Bits & Pretzels Conference in Munich, the Digital Life Design (DLD) Conference, the Plug & Play Conference, and at The Next Web in Amsterdam.[1][18][19]

In April 2021, he spoke at the online EU Startup Summit.[20]

In 2020, Bonow spoke at Chatbot Summit, a conference specializing in conversational A.I. (artificial intelligence), among other events.[21] In November 2020, he was a speaker at Ecosummit[22] and in December 2020, he was a keynote speaker at Uppstart, a Swedish tech startup conference.[23] Furthermore, he was an invited speaker as a scene expert at the NEXT Conference in Hamburg[24] and at the German Tech Conference 2020.[25] In 2017, he spoke at the Startupnight conference.[26] In July 2014, he was a speaker at DLDwomen in Munich.[27]

Other membership and engagements[edit]

Since 2013, Bonow has been a mentor at Microsoft Ventures Accelerator Berlin and at Axel Springer Plug & Play Accelerator, a joint venture.[14] [28] Since August 2014, he has served as an advisor at IBM Smart Camp, a global program that brings together entrepreneurs, investors, and mentors.[29] IBM Smart Camp is headquartered in Waltham, Massachusetts.[30] He is also a mentor at ProSiebenSat.1 Accelerator[31] and APX, the joint start-up program of Porsche and Axel Springer Verlag.[29]

Publications[edit]

  • Light your fire! Personal Branding für Macher:innen und Visionär:innen. BusinessVillage, Göttingen 2021, ISBN 9783869805788.
  • Do-it-yourself branding: Do-it-yourself-Markenbildung: eine Bedienungsanleitung. In: Stefanie Hoffmann-Palomino, Christine Kirbach, Bianca Praetorius (eds.): The LEAN BACK Perspective. Springer, Wiesbaden 2017, ISBN 9783658139247, pp. 339-348.

References[edit]

  1. ^ a b c "Tilo Bonow". UPPSTART ONLINE 2021. Retrieved 2021-08-21.
  2. ^ a b "These are the top Berlin tech PR agencies for startups in 2020 | Silicon Canals". Retrieved 2021-09-06.
  3. ^ a b Kreder, Christiane (2020-06-27). ""Wir haben auch hier tolle Gründer, aber wen kennt man da?"". Capital.de (in German). Retrieved 2021-08-21.
  4. ^ Hilbrecht, Hannes. "Wie sieht das Büro im Jahr 2030 aus?". inperspective.palmberg.de (in German). Retrieved 2021-09-06.
  5. ^ SPIEGEL, Christian Stöcker, DER. "PR-Problem für Klingeltonhändler: Blogger heizen Jamba ein". www.spiegel.de (in German). Retrieved 2021-08-21.{{cite web}}: CS1 maint: multiple names: authors list (link)
  6. ^ "Warum Personal Branding mehr als ein Buzzword ist". t3n Magazin (in German). Retrieved 2021-08-21.
  7. ^ Niggemeier, Stefan. "Handy-Downloads: Jedes Tönchen ein Milliönchen". FAZ.NET (in German). ISSN 0174-4909. Retrieved 2021-09-06.
  8. ^ "Jamba ernennt Tilo Bonow zum Manager Corporate Communications" (in German). Retrieved 2021-09-06.
  9. ^ Holzmeier, Frauke (2020-06-24). "Warum sind deutsche Startups unsichtbar?". n-tv.de (in German). Retrieved 2021-08-21.
  10. ^ "Daniela Harzer soll als COO positive Energie zu Piabo PR bringen". kress (in German). 2020-09-09. Retrieved 2021-08-21.
  11. ^ Hilbrecht, Hannes. "Deutschland muss schneller werden | GrowSmarter". www.growsmarter.de (in German). Retrieved 2021-08-21.
  12. ^ Jun 2016, Caspar Tobias Schlenk 03 (2016-06-03). "Sechs Szene-Köpfe gründen den Fonds Cavalry Ventures". Business Insider (in German). Retrieved 2021-08-21.{{cite web}}: CS1 maint: numeric names: authors list (link)
  13. ^ a b "Investors say 'capital winter' will prune China's overheated tech sector · TechNode". TechNode. 2019-06-04. Retrieved 2021-08-21.
  14. ^ a b "Ten minutes with Tilo Bonow, Founder & CEO of PIABO". The PHA Group. Retrieved 2021-09-06.
  15. ^ "Infinity Ventures and e.ventures Are Rebranding Under New Name Headline | Media Outreach". Retrieved 2021-09-06.
  16. ^ "NOAH Conference 2016" (PDF). Retrieved 2021-09-06.
  17. ^ "Tilo Bonow to Speak at the NOAH Conference 2014". presseportal.de. Retrieved 2021-09-06.
  18. ^ "TNW2021 - Speakers". TNW Conference 2021. Retrieved 2021-09-06.
  19. ^ "Interview mit Tilo Bonow, Founder & CEO von PIABO PR". brutkasten (in German). Retrieved 2021-09-06.
  20. ^ Ohr, Thomas (2020-03-02). "Tilo Bonow, founder and CEO of PIABO, will speak at the EU-Startups Summit on the do's and don'ts of storytelling and PR for startups". EU-Startups. Retrieved 2021-09-06.
  21. ^ "Tilo Bonow". ChatbotSummit. Retrieved 2021-09-06.
  22. ^ "Ecosummit Zoom 3 November 2020 - ECOSUMMIT - Smart Green Business Network and Conference". Retrieved 2021-09-06.
  23. ^ "How To Do Startup PR When Scaling". UPPSTART ONLINE 2021. Retrieved 2021-09-06.
  24. ^ "Tilo Bonow". NEXT Conference. Retrieved 2021-09-06.
  25. ^ "PR can Define Your Finest Hour – PR Do's and Don'ts (especially NOW!)". German.tech. Retrieved 2021-06-09.
  26. ^ "Tilo Bonow". Startupnight. Retrieved 2021-09-07.
  27. ^ "Tilo Bonow (piabo) during the workshop "Personality PR" of the DLDwomen (Digital-Life-Design) Conference at Haus der Kunst in Munich, Germany". Alamy. Retrieved 2021-09-06.
  28. ^ "Mentors". Axel Springer Plug and Play Accelerator. Retrieved 2021-09-07.
  29. ^ a b "Tilo Bonow | AngelList".
  30. ^ "Ibm Smartcamp".
  31. ^ "Tilo Bonow « PR Pro, Speaker + Moderator, Mentor + Business Angel". Tilo Bonow. Retrieved 2021-09-07.

External links[edit]