Cerveza Norteña
Cerveza Norteña is a Uruguayan beer brand started in 1947 in the department of Paysandú.
History
[edit]In 1947, the Paysandú Brewery and Malteria launched the Norteña beer, which would compete in the market with the already existing Pilsen (1866) beers from the National Beer Factories, and Patricia (1937) from the Salus Company.[1]
In 1966 he would create and carry out the first Paysandú Beer Week
Production
[edit]In 2003, the Paysandú Brewery and Malteria was acquired by the Ambev company, a division of AB InBev, the Belgian multinational beverage and brewery based in Louvain, Belgium. Therefore, from that year, the beer began to be produced by the National Beer Factories.[2][1][3]
Due to higher costs in Uruguay, a part of the beer production has moved to Argentina, although it continues to be produced in Uruguay as well.[4]
References
[edit]- ^ a b "Anheuser Busch Inbev NV (BUD) Profile". CNN Money. 15 July 2018. Retrieved 15 July 2018.
- ^ "AB InBev Among 39 Firms Targeted as EU Probes Belgian Taxes". Bloomberg.com. 16 September 2019.
- ^ "Anheuser-Busch Inbev SA, ABI:BRU summary - FT.com". Markets.ft.com. 2021-10-13. Retrieved 2022-08-07.
- ^ "Sindicatos logran que Argentina deje de producir la cerveza más tradicional de Uruguay". Clarin. November 24, 2022. Retrieved February 27, 2023.
External links
[edit]- La espuma de los días: una historia reciente de las cervezas en Uruguay JG Lagos, La Diaria, 24 November 2020
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