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Draft:Ben Luntz

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Ben Luntz
Born
Boston, Massachusetts
NationalityAmerican
EducationBachelors
Alma materUniversity of Vermont
Occupation(s)Venture Capitalist, Investor
Years active2000-Present
Notable workIndicator Ventures

Ben Luntz is an American Venture capitalist and investor. He is widely known as the co-founder and partner at Indicator Ventures, an early-stage investment fund, and as the co-founder of Apex Exposure.[1][2][3]

Early life and education[edit]

Ben grew up in Boston, Massachusetts. He attended The Fessenden School in Newton, Massachusetts for a short time and later went to The Holderness School, in Plymouth, New Hampshire.[4] He completed high school in 1998 and then attended the University of Vermont, where he pursued bachelors degree in Political Science and Communications.[5][6]

Career[edit]

Ben started his career by working as an account manager at FuseMarketing, an independent marketing agency.[7] He moved to New York in 2002 when he took a job with Clear Channel Entertainment (now Live Nation).[8] There he helped to create and manage custom branded live music events for Fortune 500 clients including Miller Brewing Co., SONY, and T-Mobile, among others.[8]

2005 – 2011: Apex Exposure and Start of Venture Capital[edit]

In 2005, Ben joined Tenth Street Entertainment as Vice President of Integrated marketing where he was responsible for monetizing artist rights via sponsorships, endorsements and other corporate partnerships for artists like Mötley Crüe to Blondie.[7] In 2007, Ben left Tenth Street to launch the digital marketing agency, Apex Exposure. He was CEO and co-founder at Apex Exposure for 4 years before the agency was acquired by Big Fuel, a pure play social media agency.[2][9][10] After the acquisition of Apex Exposure ben acquired the position of Vice President emerging media at Big Fuel.[11] Big Fuel was subsequently acquired by Publicis Group in 2011.[12]

In 2009, while concurrently building Apex Exposure Ben became CEO and Co-founder at MadTravelers – a lifestyle logistics company providing luggage logistic services via the brands Lug Less, Ship2School and BoxMyDorm.[13][14][15] Lug Less was featured on 25th episode of Shark Tank Season 4 in 2013 and was acquired by Luggage Forward in 2014.[16][17][18][19]

2011 – 2014: Venture Capital early days (angel investor)[edit]

In 2011, Ben became the first investor and advisor to Buzz Table (Cake),a mobile CRM platform.[20] Buzz Table was later acquired by Sysco (SYY) in 2015.[21][22] In 2013 Ben joined Bombas as advisor and angel investor.[23] Bombas was featured on first episode of Shark Tank Season 6 in 2014 and subsequently became one of the most successful brands in Shark Tank history with over $1b in lifetime sales.[24][25] In addition to this, Ben also helped support start-ups as a mentor at Entrepreneurs Roundtable Accelerator(ERA).[26]

2014 – Present: Institutional Venture Capital; Indicator Ventures[edit]

In 2014, Ben made the transition from an angel investor to an institutional investor when he founded Indicator Ventures, an early-stage Venture Capital fund.[27][28][29]

Ben is on the board of directors for a number of companies, including BOND, which was acquired by Newell Brands (NWL) in April 2016, and Inkshares, which produced the Apple TV series, Palm Royale.[30][31] In 2022, he transitioned to Partner Emeritus.[32]

Philanthropy[edit]

In 2014, Ben joined the Board of Directors for Experience Camps, which is a 501.3c nonprofit founded in 2009. It provides nationwide no-cost programing for grieving children who have experienced the death of a parent, sibling or primary caregiver.[33][34]

References[edit]

  1. ^ Goldberg, Danny (2020-04-15). "Creating Financial Freedom to Live a Life of Adventure with Ben Luntz". bitsofgold. Retrieved 2024-05-31.
  2. ^ a b "Accounts and People of Note in the Ad Industry". The New York Times. 2011-06-13. ISSN 0362-4331. Retrieved 2024-05-31.
  3. ^ Clareman, Bart (2017-05-25). "Inside the Mind of a New York VC: Jonathan Struhl of Indicator Ventures". AlleyWatch. Retrieved 2024-05-31.
  4. ^ "Holderness School Today - Winter 2023 by Holderness School - Issuu". issuu.com. 2023-01-30. p. 46-47/100. Retrieved 2024-05-31.
  5. ^ "Ben Luntz's Investing Profile - Indicator Ventures Partner | Signal". signal.nfx. Retrieved 2024-05-31.
  6. ^ "Ben Luntz - Co-founder & Partner Emeritus at Indicator Ventures". THE ORG. Retrieved 2024-05-31.
  7. ^ a b Luntz, Ben. "Ben Luntz on about.me". about.me. Retrieved 2024-05-31.
  8. ^ a b "Ben Luntz - VC DATALAB". kando.tech. Retrieved 2024-05-31.
  9. ^ Beltrone, Gabriel (2011-06-01). "Big Fuel Grabs Talent With Apex Buy". www.adweek.com. Retrieved 2024-05-31.
  10. ^ "Apex Exposure, Inc. Company Profile: Financials, Valuation, and Growth". PrivCo. Retrieved 2024-05-31.
  11. ^ Hampp, Andrew (2011-10-14). "Backbeat: Black Keys Rock New York for T-Mobile Event". Billboard. Retrieved 2024-05-31.
  12. ^ Verrinder, James (2011-07-19). "Publicis takes 51% stake in Big Fuel | News". Research Live. Retrieved 2024-05-31.
  13. ^ Pofeldt, Elaine (2012-07-18). "LugLess frees travelers from schlepping bags". crainsnewyork. Retrieved 2024-05-31.
  14. ^ "College Shipping and Storage Team". www.boxmydorm.com. Retrieved 2024-05-31.
  15. ^ Morris, Bob (2012-05-16). "Slammed Doors Are All Part of a Night's Work". The New York Times. ISSN 0362-4331. Retrieved 2024-05-31.
  16. ^ Billet, Alexander (2023-05-15). "Whatever Happened To LugLess After Shark Tank?". Looper. Retrieved 2024-05-31.
  17. ^ Fraioli, Sophia; Rodgers, Claire (2019-01-27). "'Shark Tank' hopeful LugLess hoped to tell Mark Cuban to 'swim away' if he couldn't meet his asking price, only to 'black out' on his pitch". CNBC. Retrieved 2024-05-31.
  18. ^ Vivion, Nick (2014-12-14). "LUGGAGE SHIPPING STARTUP LUGLESS SELLS TO LUGGAGE FORWARD". phocuswire. Retrieved 2024-05-31.
  19. ^ Mark, Lois Alter (2022-10-04). "Forget About Checking That Bag Next Time You Fly". Forbes. Retrieved 2024-05-31.
  20. ^ Ventures, Indicator (2018-08-29). "VP Spotlight: John Brennan". Indicator Ventures. Retrieved 2024-05-31.
  21. ^ Hathiramani, Agdish (2013-12-29). "Leapset acquires NY startup Buzz Table | The Sundaytimes Sri Lanka". Retrieved 2024-05-31.
  22. ^ Rosenheim, Brita (2014-03-04). "Food Tech Media Startup Funding, M&A and Partnerships: January 2014". Food+Tech Connect. Retrieved 2024-05-31.
  23. ^ "Bombas". Gust. Retrieved 2024-05-31.
  24. ^ Montag, Ali (2017-08-22). "How Daymond John faced failure and ended up winning big". CNBC. Retrieved 2024-05-31.
  25. ^ Weisul, Kimberly (2019-05-16). "Bombas: Charitable at the Start, Profitable by Year 3, and Only 3 Employees Have Ever Quit".
  26. ^ "Mentors". Entrepreneurs Roundtable Accelerator. Retrieved 2024-05-31.
  27. ^ Freeberg, Ben (2016-11-15). "Indicator Ventures: Let's Talk Digital Efficiencies". Alpha Partners. Retrieved 2024-05-31.
  28. ^ Majewski, Taylor (2016-04-27). "4 NYC venture capitalists reveal how to best pitch your startup idea | Built In NYC". Built In. Retrieved 2024-05-31.
  29. ^ "Indicator Ventures". Golden. Retrieved 2024-05-31.
  30. ^ "Newell Brands Inc. acquires Bond | Startup Ranking". StartupRanking. Retrieved 2024-05-31.
  31. ^ Cordero, Rosy (2024-06-06). "Kristen Wiig-Led Apple Series 'Palm Royale' Renewed For Season 2". Deadline. Retrieved 2024-06-19.
  32. ^ "Indicator Ventures - Team & Partners - Tracxn". tracxn.com. 2024-05-04. Retrieved 2024-05-31.
  33. ^ "Experience Camps 2021 Crowdfunding Campaign". give.experiencecamps.org. Retrieved 2024-05-30.
  34. ^ Suozzo, Andrea; Glassford, Alec (2013-05-09). "Experience Camps, Full Filing - Nonprofit Explorer". ProPublica. Retrieved 2024-05-30.
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