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Loso

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For the Charlotte, North Carolina neighborhood, see South End (Charlotte neighborhood) § LoSo. For the American rapper, see Fabolous.
Loso (โลโซ)
LOSO members from left to right: Rath, Sek, Yai
LOSO members
from left to right: Rath, Sek, Yai
Background information
OriginBangkok, Thailand
Genres
Years active1994–2003, 2021-present
LabelsMore Music, GMM Grammy (1996-2002)
Luster Entertainment (2021-present)
MembersSeksan Sukpimai (Sek)
Kittisak Khotkam (Yai)
Nattaphon Suntharaanu (Klang)
Past membersApirath Sukkhajitr (Rath)

Loso (Thai: โลโซ) are a Thai rock band fronted by singer–guitarist–composer Seksan Sukpimai (aka Sek Loso). The band was formed in 1994 in Bangkok, Thailand.[1] Its name is derived from a play on hi-so, Thai slang for socialites and the upper class (from English 'high society'),[2] and is meant to reflect the group's humble origins.[1] It is one of the first Thai bands to achieve success on the international music scene, having played festivals, including South By Southwest and Glastonbury.[3] Loso disbanded in 2003, and afterwards, Seksan continued as Sek Loso up until November 2021 when they reformed.

In the mid-1990s, Loso established itself as part of the Thai rock scene. Shortly after signing to Asanee Chotikul's More Music label, distributed by GMM Grammy, they released their first album, Lo-Society, in 1996.[1] They developed an original sound of fusing guitar-driven indie music, a style previously explored with rock band Carabao, with traditional Thai melodies and rhythms.[4] Loso achieved unexpected mainstream success in Thailand with their second album "Entertainment", described as being a "record for the Thai industry", having sold over two million copies.[2] This was continued with later albums they released, averaging around a million copies sold in Thailand.

History

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Formation (1993-1996)

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In 1993, Seksan Sukpimai was playing in various bands in Nakorn Sawan province while studying at Nakorn Ratchasima Technical College.[1] While playing with a band named Diamond, he met Kittisak "Yai" Khoatkham.[1] After Diamond broke up in 1994, Sukpimai and Khoatkham formed a short-lived band named Climax. When Climax broke up in mid-1994, Sukpimai and Khoatkham moved to Bangkok where they continued to play, both together and apart, until 1995, when Sukpimai and Khoatkham joined with Apirath "Rath" Sukkhajitr and Mark De Sala to record demos of some songs Sukpimai had written.[1] They named the band "Loso" as a play on the Thai slang "HiSo" (high society) to reflect the band's simple, down-to-earth aesthetic.[1]

Loso approached many labels to publish their demo material as their debut album, with no success.[1]

Success (1996 - 1998)

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In 1996, Thai actor Saksit Tangthong enlisted the band to serve as his backing band on his album Dek Lang Hong (Back Room Boy).[1] Impressed by their musical talent, Tangthong introduced Loso to the More Music label, which quickly signed the band.[1] Eager to make their mark in the music industry, the band dedicated themselves to perfecting their demos in preparation for their debut album.[1] The recording sessions for their debut album took place at the Butterfly Recording room over a 20-day period between January and February of that year, where they were assisted by in-house producer Pichet Kruawan.[1] Loso's debut album, Lo-Society, was released by the label on April 30, 1996,[1] and was an instant hit, selling over a million copies in Thailand.[1] Despite relying solely on posters and word-of-mouth for promotion, the band's blend of rock music and street-smart lyrics resonated with audiences.[2] Following its release, the album received extensive airplay on radio stations nationwide, generating multiple local hit songs, even without significant promotional efforts.[5][6]

Later in 1997, Loso released Red Bike as the soundtrack album to the film Red Bike Story starring by Mos Patiparn and Tata Young.[7]

On March 26, 1998, Loso released their second album, Entertainment, alternatively known as Loso Entertainment, through the More Music label.[8][2] Commercially, Entertainment is the band's best-selling album to date, it achieved sales of over two million copies in Thailand[2][6][9][5][10][11][12] and earned Loso the Season Award, Thailand's annual rock awards, for Best Group in 1999.[2] The album's singles "Som San" and "Arai Gaw Yaum" also gained significant popularity in Thailand.[4][9][6][5][10]

Rock & Roll to The Red Album (1999 - 2001)

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In 1999, Sukkhajitr left Loso for personal reasons, causing Loso to stop touring and go on hiatus for a period of time. They eventually returned to the studio with as a two-man band working with Silly Fool's producer Simon Henderson to produce their third album, Rock & Roll. Sales of the album exceeded one million copies. [citation needed] Following the release of Rock & Roll, bassist Nattaphon "Klang" Suntharaanu joined as a temporary member.

In February 2001, Loso released the fourth album Losoland. Sales of the album exceeded only 700,000 copies.[citation needed]

Six months later, Loso released the fifth album called “The Red Album” on August 2001, so named at the recommendation of Paiboon Damrongchaitham, Chairman of the Board of Directors of GMM Grammy, with an album cover designed as a symbolic expression against the pirating of CDs and tapes in Thailand. The Red Album included unreleased songs from the previous albums with only a few newly composed songs. The opening song of the album is "Pan Tip", a song written by Sukpimai that ridiculed and satirized the Pan Tip Plaza, a popular venue for the sale of pirated CD tapes in Thailand at that time. Sales of The Red Album exceeded 900,000 copies.[12]

Following the release of The Red Album, "Rath" Sukkhajitr returned to the band after an absence of almost three years.

Three months after the release of The Red Album, Loso's first concert, Concert For Friends, was held on 10 November 2001 at Velodrome Hua Mak stadiums.

Dispersed (2002 - 2019)

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After the big concert, Loso continued gigs until January 2002. Loso ceased touring, and in 2003 Sukpimai announced that Loso had disbanded and separated so that he could continue his studies in England.[13] After returning to Thailand, Sukpimai released a special album with Thongchai McIntyre ("Bird") titled Bird-Sek in 2004, to celebrate the 20th anniversary of GMM Grammy. Bird-Sek achieved the highest album sales of the year in Thailand at two million copies. Afterwards, Sukpimai continued to tour and record as a solo artist.[13]

Following Loso's breakup, Khotkam and Sukkhajitr formed the band Fahrenheit together with Pichet Krueawan, a guitarist and former members of Y not 7, and Piraporn "Zai" Prampanas as lead vocalist. Sukkhajitr left Fahrenheit and retired from music shortly afterward due to health problems. Khotkam, in addition to his work with Fahrenheit, became the drummer for Asanee-Wasan and a session musician. Suntharaanu joined the band Pon La Lak Ruk Oei, and when that band disbanded, he worked as a sound engineer and pursued other business interests.

Reuniting (2019 - Present)

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On 10 October 2019, Sukpimai posted a picture of himself with former bandmates Khotkam and Sukkhajitr. The image sparked hope that the band might reunite after 17 years.[10] Then, on 12 September 2020, Loso members Khotkam, Sukkhajitr and Suntharaanu attended the wedding of Sukpimai and Karn Wipakorn, where the bandmates joined together to perform for the wedding party.

On 18 December 2021, Loso performed the LOSO Reunion Live Streaming concert, their first concert in 20 years. Since 2022, Loso has returned to touring throughout Thailand with members Sukpimai, Khotkam and Suntharaanu. Sukkhajitr has been unable to rejoin the band due to health concerns.

Band Members

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Current members

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  • Seksan Sukpimai (Sek) - lead vocals, lead and rhythm guitars, composer of all songs of the band (1996-2002, 2021-present)
  • Kittisak Khoatkham (Yai) - drum, backing and lead vocals (1996-2002, 2021-present)
  • Nattaphon Suntharaanu (Klang) – bass guitar, backing vocals (1999-2001, 2021-present)

Former Member

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  • Apirath Sukkhajitr (Rath) - bass guitar, backing and lead vocals (1996-1998, 2001-2002)

Discography

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Studio albums[7]

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  • Lo-Society (1996)
  • Entertainment (1998)
  • Rock & Roll (2000)
  • Losoland (2001)
  • The Red Album (August 2001)

Compilation albums

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  • Lo-Society (Bonus Tracks, 1996)
  • Best of Loso (CD, 1999)
  • Best of Loso (Karaoke VCD, 2001)
  • Loso: Concert for Friends (VCD, 2002)
  • Loso: Best Of Collection (30 April 2013)

Concert

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Name of the concert Date Place Remark Citation
LOSO Concert For Friends 10 September 2001 Velodrome Hua Mak stadiums The first concert of Loso, held for only one performance [9]
LOSO Reunion Live Streaming Concert 18 December 2021 the first concert of Loso in 20 years via Live streaming

Awards

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  • 11th Seesan Award (1998) - Best Rock Group Artist Award (Album : LOSO Entertainment)
  • 14th Seesan Award (2001) - Best Rock Group Artist Award (Album : Losoland)

References

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  1. ^ a b c d e f g h i j k l m n Serisamran, Teerapong (April 30, 2021). "25 ปี 'โล โซไซตี้' ปฐมบทแห่งตำนานวงการเพลงร็อกไทย 'โลโซ'". beartai.com (in Thai). Archived from the original on July 30, 2024. Retrieved July 30, 2024.
  2. ^ a b c d e f White, Adam (13 November 1999). "Billboard Vol. 111, No. 46". Billboard. Archived from the original on February 2, 2024. Retrieved February 2, 2024. This year, LoSo won the Season Award, Thailand's annual rock awards, for Best Group, for its second album, "LoSo Entertainement," which Grammy reports has sold 2 million copies—a record for the Thai industry.
  3. ^ "8 เทศกาลดนตรีระดับโลก ที่คอดนตรีไม่ควรพลาด!". Unlockmen. March 19, 2015. Archived from the original on February 29, 2024. Retrieved July 31, 2024.
  4. ^ a b Williams, China (November 29, 2007). Thailandia (in Italian) (7th ed.). Lonely Planet Italia. p. 71. ISBN 9788860401564. Archived from the original on May 2, 2024.{{cite book}}: CS1 maint: date and year (link)
  5. ^ a b c 28 ปี 'LOSO' จากนักสู้หลานย่าโมสู่ร็อคสตาร์ของเมืองไทย (in Thai). Kom Chad Luek. April 19, 2024. Archived from the original on April 21, 2024. Retrieved April 29, 2024.
  6. ^ a b c ลึกซึ้ง-คิดถึง LOSO 28 Year The King of Rock & Roll กับเซอร์ไพร์สใหญ่เร็วๆนี้! (in Thai). Thai Post. April 17, 2024. Archived from the original on April 18, 2024. Retrieved May 2, 2024.
  7. ^ a b Phrapetch, Itthidej (May 18, 2023). "เมืองหลวง เมืองไทย และมอไซค์รับจ้าง: 'โลโซ' กับสังคมไทยในพงศาวดารฉบับร็อกแอนด์โรล". the101.world (in Thai). Archived from the original on May 21, 2024. Retrieved July 29, 2024.
  8. ^ ชาวเน็ตแชร์! คลิปแฟนคลับยอมให้ "เสก โลโซ" 1 แสน ร้องเพลง "ซมซาน" (in Thai). Nation TV. October 21, 2019. Archived from the original on April 23, 2024. Retrieved April 23, 2024.
  9. ^ a b c W., Sidhipong (October 18, 2019). "เสก-ใหญ่" สานฝันแฟนเพลง โพสต์ภาพรวมตัววง "Loso" พร้อมแคปชั่นซึ้ง (in Thai). Sanook. Archived from the original on February 7, 2024. Retrieved April 30, 2024.
  10. ^ a b c Chalermpanat, Nattanan (October 21, 2019). เมื่อคำว่า 'เพื่อน' ทำให้ตำนานของวง LOSO กลับมาพร้อมหน้ากันอีกครั้ง (in Thai). The Standard. Archived from the original on June 19, 2023. Retrieved February 16, 2024.
  11. ^ W., Sidhipong (March 28, 2020). "เสก Loso" โพสต์ซึ้งถึงแฟนเพลง หลังเอ็มวี "ซมซาน" ยอดวิวทะลุร้อยล้าน (in Thai). Sanook. Archived from the original on April 23, 2024. Retrieved April 23, 2024.
  12. ^ a b เสก โลโซ ร็อกเกอร์ดังในตำนาน กับมหากาพย์ดราม่าอื้อฉาวที่ต้องเผชิญ (in Thai). Thairath. April 1, 2021. Archived from the original on May 16, 2022. Retrieved February 2, 2024.
  13. ^ a b "กว่าจะมาเป็นเสก โลโซ!!". Sanook. December 22, 2011. Archived from the original on April 17, 2024. Retrieved July 30, 2024.
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