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Nir Seroussi

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Nir Seroussi
Born (1975-10-17) October 17, 1975 (age 48)
Ramat Gan, Israel
NationalityAmerican
Alma materBerklee College of Music
OccupationRecord executive
EmployerInterscope Capitol Labels Group
Known forSongwriting and producing
LabelSony Music Entertainment
TitleExecutive Vice President
Awards
  • Billboard Latin Power Players
  • Billboard 40 Under 40
  • BMI Awards
  • Chai Lifeline Legacy of Hope Award
  • Berklee Alumni Achievement Award

Nir Seroussi is a music executive, songwriter, and producer.[1] He is currently Executive Vice President at Interscope Capitol Labels Group (formerly Interscope Geffen A&M Records).[2] He was previously the President of Sony Music U.S. Latin.[3]

Early life and education[edit]

Born in Israel, Nir Seroussi moved to the United States to attend to Berklee College of Music in Boston in 1993 where he majored in Music Business/Management and graduated summa cum laude.[4]

Career[edit]

Seroussi began his career in music publishing in 1998 at Insignia Music (founded by K.C. Porter ).[5] As General Manager, he headed the company's joint ventures with Universal Music Publishing Group and Famous Music. Seroussi left Insignia Music in 2000 to pursue songwriting full-time. In 2002, he joined EMI Latin as Vice President of Marketing and A&R. He worked as a songwriter, A&R, and marketing executive for Regional Mexican artists Intocable and A.B. Quintanilla III, brother of the late singer Selena.

In 2004, he was named Vice President of Marketing and A&R at Sony BMG US Latin. In 2011, he was appointed Managing Director of Sony Music U.S Latin. Three years later, he was promoted to President. Seroussi signed the following artists to Sony Music U.S. Latin: Bomba Estereo, Fonseca,[6] Farruko,[7] Gente De Zona, Leslie Grace,[8] Maluma,[9] Nicky Jam,[10] Mau y Ricky,[11] Gerardo Ortiz,[12] Ozuna,[13] Paloma Mami,[14] Prince Royce,[15] Wisin[16] and Yandel.[17] In November 2018, he signed the Jenni Rivera Estate under a joint venture between The Orchard and Sony Music Latin.[18] Under Seroussi's direction, Sony Music U.S. Latin ended 2018 as the U.S.'s leading Latin music label, according to Nielsen Music.[19]

In February 2019, Seroussi joined Interscope Geffen A&M Records as Executive Vice President to "sign and develop talent for the company while also working across the entire roster to strengthen artists' global reach."[20] He signed Karol G,[21] Iván Cornejo,[22] Xavi,[23] and Khea.[24] Additionally, he forged partnerships with Natanael Cano’s Los CT label,[25] which includes artists such as Gabito Ballesteros and Delilah, and with RB Music for Grupo Marca Registrada.[26] Seroussi worked closely with Selena Gomez,[27] Kali Uchis,[28] and DJ Snake[29] on Spanish-language projects.

Seroussi has written for numerous Latin artists, including A.B. Quintanilla III y Los Kumbia Kings, Becky G,[30] Christian Nodal, Conjunto Primavera,[31] Intocable, KHEA, Luis Coronel, Melina León,[32] Olga Tañon, OV7, Ozomatli, Pepe Aguilar,[33] Rey Ruiz, Reik,[34] Ricardo Montaner and Yuridia, among others.[35]


Recognitions[edit]

Nir Seroussi Recognition
Year Publication/Award Recognition
2005 12th Annual BMI Latin Music Awards “Mi Gente” performed by A.B. Quintanilla III y Los Kumbia Kings ft. Ozomatli[36]
2012 Billboard Best Bets[37]
2013 Billboard 40 Under 40[38]
2014 Billboard 40 Under 40[39]
2014 21st Annual BMI Latin Music Awards “Prometiste” performed by Pepe Aguilar[40]
2015 Billboard 40 Under 40[41]
Latin Power Player List[42]
2016 Billboard Latin Power Player List[43]
2017 Billboard Latin Power Player List[44]
2018 Billboard Latin Power Player List[45]
2019 Billboard Latin Power Player List[46]
2020 Billboard Latin Power Player List[47]
2021 Billboard Latin Power Player List[48]
Executive of the Week[28]
2022 Billboard Latin Power Player List[49]
2022 Variety Miami Movers & Shakers List[50]
2023 Billboard Latin Power Player List[51]
2023 Hollywood Reporter Most Powerful Latin Players in Film, TV and Music[52]

He was the 2012 recipient of the Chai Lifeline Legacy of Hope Award.[53]

References[edit]

  1. ^ Keefe-Feldman. "Nir Seroussi '96: Sony's Latin Pop Puzzlemaster | Berklee College of Music". www.berklee.edu. Retrieved 2016-05-15.
  2. ^ "Former Sony Music U.S. Latin President Nir Seroussi Joining Interscope Recordst Billboard". Billboard. 19 February 2019.
  3. ^ "Sony Music U.S. Latin Promotes Nir Seroussi to President Billboard". Billboard. 3 February 2014.
  4. ^ "Nir Seroussi". Berklee.
  5. ^ Lannert, John (22 April 1995). "Insignia Chief has Plans for a Potential Label". Billboard. Vol. 107, no. 16. p. 34. ISSN 0006-2510.
  6. ^ "Fonseca Walks Us Through Key Songs on Eclectic 'Conexion' Album". Billboard. Retrieved 2016-05-15.
  7. ^ "Farruko On His No. 1 Debut 'Visionary' & the New Sound of Reggaeton". Billboard. 2015-03-11.
  8. ^ "Exclusive: Bachata Star Leslie Grace Signs With Sony Music U.S. Latin". Billboard. Retrieved 2015-04-10.
  9. ^ "Maluma Extends Sony Music Recording Contract: Exclusive". Billboard. Retrieved 2018-10-12.
  10. ^ "Nicky Jam's 'Perdon' Made the Puerto Rican Reggaetonero a Comeback Kid: Anatomy of a Hit". Billboard. Retrieved 2015-01-05.
  11. ^ "NMau & Ricky Montaner Sign With Sony Music Latin". Billboard. Retrieved 2015-08-10.
  12. ^ "Exclusive: Sony Music Renews Deal with DEL Records for Gerardo Ortiz". Billboard. Retrieved 2015-02-11.
  13. ^ "Dimelo Vi & Ozuna Sign Distribution Agreement with Sony Music Latin". Billboard. Retrieved 2017-06-23.
  14. ^ "Paloma Mami Joins Sony Music US Latin Roster". Billboard. Retrieved 2018-10-22.
  15. ^ "Prince Royce Signs With Sony Music Entertainment". Billboard. Retrieved 2013-04-01.
  16. ^ "Wisin Announces Solo Album for December". Billboard. Retrieved 2013-09-19.
  17. ^ "Yandel (of Reggaeton Duo Wisin & Yandel) Signs with Sony Music, Prepping Solo Album for November". Billboard. Retrieved 2013-09-12.
  18. ^ "Jenni Rivera Enterprises Signs With Sony Latin, The Orchard for Global Catalog Distribution". Billboard. Retrieved 2018-11-14.
  19. ^ andy_gensler (2013-07-31). "40 Under 40: Nir Seroussi". Billboard. Retrieved 2019-03-20.
  20. ^ "Latin Music Veteran Nir Seroussi Joins Interscope as Executive VP". Variety. 2019-02-20. Retrieved 2019-04-05.
  21. ^ "Karol G Signs With Interscope Records". Billboard. 2023-06-06. Retrieved 2024-06-20.
  22. ^ "Singer-Songwriter Ivan Cornejo Signs With Interscope After Bidding War". Variety. 2023-08-09. Retrieved 2024-06-20.
  23. ^ Isabela Raygoza (2024-01-29). "WITH HIS REBELLIOUS, ROMANTIC SONGS, XAVI IS CREATING HIS OWN GENRE OF LATIN MUSIC". Billboard. Retrieved 2024-06-20.
  24. ^ Jessica Roiz (2020-01-27). "Argentine Artist Khea Inks Deal With Interscope Records: Exclusive". Billboard. Retrieved 2024-06-20.
  25. ^ Leila Cobo (2023-10-12). "Natanael Cano's Los CT Label Partners With Interscope". Billboard. Retrieved 2024-06-20.
  26. ^ Griselda Flores (2022-10-14). "Grupo Marca Registrada's Label Teams With Interscope to 'Power' the Group's Music". Billboard. Retrieved 2024-06-20.
  27. ^ Isabela Raygoza (2024-01-31). "Nir Seroussi, Ejecutivo del Mes de Billboard Español". Billboard Español. Retrieved 2024-06-24.
  28. ^ a b Dan Rys (2021-07-02). "Executive of the Week: Interscope Geffen A&M Executive VP Nir Seroussi". Billboard. Retrieved 2024-06-20.
  29. ^ I.B. Bad (2023-07-20). "NearTruths". Hits Daily Double. Retrieved 2024-06-24.
  30. ^ "Only One" at AllMusic
  31. ^ Algo de Mi at AllMusic. Retrieved 2024--6-24.
  32. ^ Melina León at AllMusic. Retrieved 2024--6-24.
  33. ^ MTV Unplugged at AllMusic. Retrieved 2024--6-24.
  34. ^ Un Dia Mas at AllMusic. Retrieved 2024--6-24.
  35. ^ "Repertory". ASCAP. Retrieved 2024-06-21.
  36. ^ "2005 BMI Latin Awards". BMI. 2005-04-21. Retrieved 2024-06-21.
  37. ^ "2012's Best Bets" (PDF). Billboard. 2012-01-21. Retrieved 2024-06-24.
  38. ^ Leila Cobo (2013-07-26). "40 Under 40 2013: Nir Seroussi, Managing Director of Sony Music U.S. Latin". Billboard. Retrieved 2024-06-24.
  39. ^ "40 Under 40: Music's Young Power Players". Billboard. 2014-09-12. Retrieved 2024-06-24.
  40. ^ "Carlos Vives and Top Latin Songwriters Honored at 21st Annual BMI Latin Music Awards". BMI. 2014-03-12. Retrieved 2024-06-21.
  41. ^ "40 Under 40: Music's Top Young Power Players Revealed". Billboard. 2015-09-24. Retrieved 2024-06-24.
  42. ^ "Billboard Latin Power Players: These Execs Are Also Musicians". Billboard. 2015-07-30. Retrieved 2024-06-24.
  43. ^ "Billboard's Latin Power Players List Revealed". Billboard. 2016-03-11. Retrieved 2024-06-24.
  44. ^ "Latin Power Players Behind-The-Scenes: Sony Music #LatinStrong Message". Billboard. 2017-03-11. Retrieved 2024-06-24.
  45. ^ "2018 Latin Power Players List Revealed". Billboard. 2018-11-01. Retrieved 2019-03-20.
  46. ^ "Billboard's 2019 Latin Power Players List Revealed". Billboard. 2019-10-10. Retrieved 2024-06-21.
  47. ^ "Revealed: Billboard's 2020 Latin Power Players". Billboard. 2020-10-15. Retrieved 2024-06-21.
  48. ^ "Revealed: Billboard's 2021 Latin Power Players". Billboard. 2021-10-07. Retrieved 2024-06-21.
  49. ^ "Billboard's 2022 Latin Power Players Revealed". Billboard. 2022-09-14. Retrieved 2024-06-21.
  50. ^ "From DJ Khaled to Anitta, Miami Entertainers Praise 'Entertainment Mecca'". Variety. 2022-04-05. Retrieved 2024-06-21.
  51. ^ "Billboard 2023 Latin Power Players Revealed". Billboard. Retrieved 2024-06-21.
  52. ^ "The Most Powerful Latin Players in Film, TV and Music". The Hollywood Reporter. 2023-11-08. Retrieved 2024-06-21.
  53. ^ "Legacy of Hope Gala: A Star-Studded Night To Remember". Chai Lifeline. Retrieved 2019-04-05.[dead link]
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