Promodès

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Promodès
Company typeS.A
IndustryHypermarket
Supermarket
Founded1961, France
DivisionsContinent
Champion
Shopi
Dia

Promodès is a former French group of retailers. It was owned up to 56% by the Halley family. Paul-Auguste Halley, which was a simple grocer in the Manche in the 1950s, had the idea of importing the concept of supermarkets in France.

With his two sons, Paul-Louis and Robert, he founded the group Promodis (future Promodès) in 1961 in Caen (Calvados) by combining several Norman families of wholesalers: the Halley's, the Duval-Lemonnier and the Marette.

From the 1960s, the group grows rapidly in Europe and internationally in Belgium in 1969, Spain in 1973, Brazil in 1975, and the United States (Red Food) in 1979.[1]

Merger with Carrefour[edit]

In 1999, Paul-Louis Halley announced the merger between the groups Promodes and Carrefour making the biggest retail group in Europe and the second in the world after Wal-Mart.

After an exchange of shares, the Halley family became the largest shareholder in the new group with a 13% stake of Group Carrefour.[2]

References[edit]