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That's Not Cheating

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That's Not Cheating
Argentine theatrical release poster
Permitidos
Directed byAriel Winograd
Written by
  • Gabriel Korenfeld
  • Julian Loyola
Produced by
  • Ricardo Freixa
  • Joana D’Alessio
  • Nathalie Cabiron
Starring
Edited byAlejandro Brodersohn
Music byDarío Eskenazi
Production
companies
Distributed byWalt Disney Studios Motion Pictures
Release date
  • 4 August 2016 (2016-08-04) (Argentina)
Running time
106 minutes
CountryArgentina
LanguageSpanish
Box office$1.9 million[1]

That's Not Cheating[2] (Spanish: Permitidos) is a 2016 Argentine comedy film directed by Ariel Winograd and co-written by Julian Loyola and Gabriel Korenfeld. The film, which stars Lali Espósito and Martín Piroyansky, was theatrically released on 4 August 2016.[3]

Due to its success, the film has been sold to other Latin American markets, including Peru, Ecuador, Bolivia and Chile. Rights for pay TV has been acquired by HBO Latino for the United States, Movistar+ for Spain, and Medyavision for Turkey. According to FilmSharks, rights for France, Mexico, Brazil, Australia and Germany are in advanced discussions.[4]

Synopsis

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The comedy follows a modern couple who joke with friends about the idea of a "One Night Pass" — one night of passion with a famous star that would not be considered infidelity. Then the husband unexpectedly meets his "One Night Pass".[5] A series of funny complications won't allow Mateo and Camila to get back together. Both of them will have to take a look of several things and raffle off every absurd obstacle that there will be presented from the appearance of this "One Night Pass" in their lives. Once involved in a dangerous situation, the couple will have the opportunity to discover themselves.[6]

Cast

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Reception

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Box office

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Permitidos was #2 on opening weekend on its original country, Argentina, behind The Secret Life of Pets with $0.7 million.[7] The movie has eventually grossed $1.7 million only in Argentina (AR$25.3 million).

Critical response

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Permitidos received generally positive reviews from critics. The review aggregator website Todas Las Críticas assigned the film a weighted average score of 67 out of 100, based on 42 critics, indicating "generally favorable reviews".[8]

In his review for Leer Cine, Santiago García praised the film, saying: "it is a funny comedy, it is a well-filmed comedy, it is not the mere illustration of amusing dialogues, Permitidos is a complete film".[9] Emiliano Basile of Escribiendo Cine also gave the film a positive review, writing: "Permitidos is effective by more than it floods in some lapses by the excess situations. It is [effective] because its goal of smooth and flat entertainment wards off of the traditional conservative moralizing.[10] CineFreak's Alex Arellano gave the film a positive review, stating: "Permitidos is a genuine comedy, a film whose script is an elaborated swarm of absurd and crazy situations, which managed to combine and create consistency between every scene and every word of the script. It is a risky proposition that could have been a big frustration. However, its director decided to focus on the humor, and if the audience judges it [the film], it will undoubtedly have a good reception.[11] Fernando Alvarez of Todo lo ve highlighted Espósito and Piroyanky's performance and wrote: "it is a well-executed, agile comedy that counts with solid technical resources and a delirium that the viewer will have to play, between ducks, geese and a smarter friend that he looks".[12] Meanwhile, Diego Alvarez from Cuatro Bastardos gave the film a perfect score (10 out of 10) recognizing Winograd's direction and Piroyansky's performance, which he describes as "impeccable", and Espósito's, adding that the actress is an actoral revelation and that her performance "will surely remain in the records of argentinian cinema".[13] Fer Casals of Meta magazine compared the film with Hollywood comedies, saying: "Ariel Winograd newest movie surprises from its freshness and naturalness represented by the charm of its protagonists".[14] Variety's John Hopewell wrote that the film is "the latest in a line of high-concept Argentine comedies of manners with international potential."[4]

Release history

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List of release dates, distributor and reference
Region Date Distributor Ref.
Argentina 4 August 2016 Walt Disney Studios Motion Pictures [3]
Uruguay 18 August 2016 [15]
Paraguay 25 August 2016 Filmagic [16]
Peru 3 November 2016 Delta Films [17]
Bolivia 1 December 2016 Distrifilms [17]
Ecuador 23 December 2016 Walt Disney Studios Motion Pictures [18]
Israel 9 March 2017 United King Films [19][20]
France
China

References

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  1. ^ "Permitidos (2016)". Box Office Mojo. Retrieved 15 August 2016.
  2. ^ "Ariel Winograd: Distribución internacional para su "Permitidos", mientras "Sin hijos" tendrá cinco remakes extranjeros". noticine.com (in Spanish). Retrieved 14 July 2016.
  3. ^ a b "Ficha de película: Permitidos (Argentina)". ultracine.com (in Spanish). Retrieved 14 July 2016.
  4. ^ a b "HBO Takes U.S. on Ariel Winograd's 'That's Not Cheating'". Variety. Retrieved 14 February 2017.
  5. ^ "Cannes: Disney Takes Latin America on 'Not Cheating'". Variety. Retrieved 14 July 2016.
  6. ^ "Próximos estrenos". taquillanacional.com.ar (in Spanish). Retrieved 14 July 2016.
  7. ^ "Argentina Box Office: August 4–7, 2016". Box Office Mojo.
  8. ^ "Permitidos, críticas". Todas Las Críticas (in Spanish). Retrieved 2 August 2016.
  9. ^ Santiago García. "Las trampas del amor". Leer Cine (in Spanish). Archived from the original on 3 August 2016. Retrieved 2 August 2016.
  10. ^ Emiliano Basile. "La nueva comedia argentina". Escribiendo Cine (in Spanish). Retrieved 2 August 2016.
  11. ^ Alex Arellano. "Permitidos: Permitido reírse". CineFreaks (in Spanish). Retrieved 2 August 2016.
  12. ^ Fernando Alvarez. "Permitidos: Cuando lo imposible se hace realidad". Todo lo ve (in Spanish). Retrieved 2 August 2016.
  13. ^ Diego Alvarez. "Permitidos: El que avisa…¿no traiciona?". Todo lo ve (in Spanish). Retrieved 2 August 2016.
  14. ^ Fer Casals. "Crítica: PERMITIDOS". revistameta.com (in Spanish). Retrieved 2 August 2016.
  15. ^ "Ficha de película: Permitidos (Uruguay)". Ultracine. Retrieved 26 July 2016.
  16. ^ "Ficha de película: Permitidos (Paraguay)". Ultracine. Retrieved 26 August 2016.
  17. ^ a b "Ficha de película: Permitidos (Peru)". Ultracine. Retrieved 26 August 2016.
  18. ^ "Permitidos". cinepapaya.com. Retrieved 25 December 2016.
  19. ^ "Tweet of June 15, 2016 by @permitidosPeli". Twitter. Retrieved 26 July 2016.
  20. ^ "Permitidos". seret.co.il. Retrieved 11 March 2018.
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