User:Bruce James Duhan
Bruce Duhan is owner, president, and creative director at Duhan Creative (duhancreative.com) where he is the creative force behind a team of visual, copy and marketing creatives gathered through a lifetime career in solving client marketing and communication challenges. The team is connected virtually and Bruce often says his office is in his backpack.
Bruce was one of the five original founding partners and EVP - Chief Creative Officer of BEN Marketing Group where he built and led a creative team that consistently designed and produced award winning marketing solutions for some of the best known and most demanding clients in the world, Coca-Cola, Holiday Inn, IBM, DuPont, Sara-Lee, HBO, and many others, before BEN Marketing Group being sold to Ogilvy Advertising.
Bruce is a graduate of Pratt Institute and began his design career with Creative Playthings, designing and creating toys and toy packaging.
Bruce was a Senior Art Director with Pepsi for 11 years, creating all manner of corporate graphics, packaging, exhibits, POP, and consumer promotions before helping to create BEN. He would claim that he had more to do with the Pepsi Challenge and the Michael Jackson campaign than he actually substantially did but he was already beaten to that by many people who had nothing to do with either.
He is a full Professor Emeritus at Pratt Institute in the Communications Design Department and has taught Package Design, Advertising Design, and Graphic Design for many years, nurturing and mentoring young creative talent. He is currently an Adjunct Professor at Loyola University in Chicago.
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