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Object: Australian Design Centre (Object) is a leading non-profit organisation for the promotion of contemporary design. It plays a critical role in building and supporting design culture in Australia. The organisation occupies office and gallery space on the redeveloped St. Margaret’s Hospital site at Surry Hills, Sydney.

The organisation celebrates, promotes and exhibits the work of Australian artists and designers who embrace the highest degree of craftsmanship and who continually explore material, process and ideas to advance contemporary design practice.

Object: Australian Design Centre is a member of the peak organisation, Australian Craft and Design Centres (ACDC) which represents the professional design and craft sector in all states and territories in Australia. Members of ACDC engage with the sector at a local, national and international level and offer services and programs that support sustainable practice.

History

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Established in 1964 as Australia’s first Craft Association it took on the name Crafts Council of NSW [1] soon afterwards. From 1995 to 2000 the organisation was known as the Centre for Contemporary Craft. The name ‘Object’ was introduced in 1998 and in 2000 it was officially re-named Object: Australian Centre for Craft and Design. The current trading name of the organisation is the Object: Australian Design Centre.

Object Gallery, Surry Hills, Sydney, 2011.

Since its inception the organisation has placed significant focus on exhibition and retail galleries, and from 1981 occupied the Mariners' Church,[2], an historic building at the Rocks, Sydney. During the 1990s, a period of rapid growth for the organisation, Object's core business expanded to include the Object Magazine, Object Gallery and highly regarded retail outlets located in the Rocks and in Circular Quay, Sydney [3]. In 1996, under the name Centre for Contemporary Craft, the organisation joined the City West Development Corporation and the Federal Government of Employment Education and Youth Affairs in redeveloping five derelict terraces houses in Pyrmont. The refurbishment of the properties was intended to provide a craft precinct of six studios, a communal workshop, office, shop and meeting room. The initiative was funded as a Business Incubator for three years by the Federal Government.

At the same time the organisation was negotiating for space within the soon-to-be redeveloped Customs House at Circular Quay which represented an opportunity to expand Object's exhibition space and retail outlet. The move to Customs house was supported by Australia Council, the NSW Ministry for Arts and the City of Sydney with an offer of subsidised rent [4].

Since 2000 Object has become more focused on human-centred design as a mechanism to examine social challenges such as issues related to health, education, and the environment [5]. Object is committed to working collaboratively with designers such as F!nk, Marc Newson, Koskela, architects and urban designers as well as community audiences to explore the potential of design in Australian modern life.

Object currently occupies the St Margaret’s Chapel building in Surry Hills, originally designed by Ken Woolley in 1958. The 16 metre diameter building is an early example of Woolley’s architecture when he worked for the NSW Government Architect's Office. The curved and elevated chapel is constructed of precast concrete with steel windows and was originally linked to the Sisters' Home by way of a walkway [6]. In 2004 Sam Marshall Architects adapted the interior as a contemporary exhibition space for artists and designers.

Object Magazine

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The first issue of Object Magazine was published in 1992 and evolved from the Crafts NSW Newsletter originally circulated in 1967. The organisation continued to produced 59 issues of Object magazine in a printed format until 2009.

In 2011 Object: Australian Design Centre released Issue 60 in a digital version as an iPad app. Since then Issues 61, 62 and 63 have all been released electronically and have been nominated for a series of awards including Pixel Awards, Mapda Awards, Webby Awards, Aimia awards. Issue 63 won the People's Champ Pixel Award in the Magazines category, was recognised as FWA Mobile of the Day for February 12, 2013, and was designated an Official Honoree in the Mobile & Apps Best Visual Design category of the 2013 Webby Awards.

Audience engagement

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The Object exhibition program supports more than 200 designers annually and has generated over $1.2m in revenue for designers through artist fees and the sale of work in the last 5 years. Through their creative programs and partnerships, they engage with an audience of more than 390,000 people nationwide each year.

The organisation demonstrates strong commitment to touring exhibitions in regional galleries and craft centres and in promoting educational programs in tandem with touring shows.

Key historical exhibitions

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File:Interior of Object Gallery, showing original Chapel roof, 2011.jpg
Interior of Object Gallery, showing original Chapel roof, 2011

Major shows in the Object Gallery which focused on increasing the profile of Australian Designers nationally and internationally include:

  • Dinosaur Designs Retrospective (2001, 2002, 2007) [7]
  • Akira Isogawa (2001)[8]
  • Living Treasures program (launched 2005) [9]
  • Menagerie: Contemporary Indigenous Sculpture (2009) [10]
  • Hyperclay: Contemporary Ceramics (2011) [11]

Education

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The Australian Design Centre's flagship education program is Design Emergency which takes 'design thinking' to students in K-12 classrooms using a variety of methods including online resources and live workshops facilitated by a designer. Students have the opportunity to work collaboratively with a designer and explore design-led problem solving methodology using an example from their own lives. The Design Emergency model used in schools can be adapted for use in other contexts such as tertiary education, government and business.

Management

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The organisation receives funding from State Government, through Arts NSW and the Federal Government through the Australia Council. They are also assisted by the Visual Arts and Crafts Strategy, an initiative of the Australian State and Territory Governments. As a not-for-profit organisation Object:Australian Design Centre relies on contributions from individual donors, private sector companies and a number of philanthropic trusts and foundations. [12]

The Board of Directors include representatives from finance, government, education, legal and arts sectors including KPMG, Deloitte Australia, NSW Government Architect’s Office, UTS, SCA and COFA. Object:Australian Design Centre maintains close collaborative partnerships with designers, design organisations and design based education institutions.

The Future

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In April 2013 Lend Lease announced that it had signed a Memorandum of Understanding with Object: Australian Design Centre to develop a permanent home for the organisation in Barangaroo’s $6 billion Sydney harbourfront project. [13]

Object 2015: Australian Design Centre statement[14] for the future includes consolidating its position as ’a visible leader to resource and encourage people to transform complex problems through design’. This represents a fundamental shift in the organisation from curating and hosting design-focused artists and craftspeople to one that actively engages with the process of technological, digital and sustainable design. Object continues to showcase modern designers across a range of fields.

References

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  1. ^ Jane Burns [1], The foundation years of Craft Australia - the 1970s
  2. ^ [2]
  3. ^ Noel Frankham "Collective Endeavour—Achieving Change", 1998
  4. ^ Noel Frankham "Collective Endeavour—Achieving Change", 1998
  5. ^ Australian Design Centre Object in 2015 Update
  6. ^ Ken Woolley: And Ancher Mortlock & Woolley: Selected and Current Works, edited by Ken Woolley.
  7. ^ http://www.dinosaurdesigns.com.au/about/history/
  8. ^ http://akira.com.au/press
  9. ^ http://www.craftaustralia.org.au/livingtreasures/about_the_series
  10. ^ http://australianmuseum.net.au/event/Menagerie-Exhibition
  11. ^ http://www.artabase.net/exhibition/3348-hyperclay
  12. ^ http://www.object.com.au/cms/images/uploads/pdf/5575_2012_annualreport_FINAL2011.pdf
  13. ^ http://www.afr.com/QueryResult
  14. ^ Australian Design Centre, Object in 2015, page 4
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Australian Craft Craft Unbound World Crafts Council Craft Australia UTS Human-centred design research Sturt Australian Contemporary Craft and Design Tasmanian Design Centre Craft ACT Artisan Territory Craft Jam Factory Form Craft South Craft Victoria Canberra Glassworks, Australian Tapestry Workshop