User:InvadingInvader/sandbox
LIV is a nightclub located in Miami Beach, Florida, and on the Las Vegas Strip, both at each city's respective Fontainebleau hotels. Founded in 2008 in Miami by David Grutman and managed by his company Groot Hospitality, the club has been compared to a present-day incarnation of New York City's Studio 54. The club attained its name from the Roman numerals for the number 54, named for the opening year of the Fontainebleau Miami Beach.[1]
History
[edit]Grutman
Trademark dispute with LIV Golf
[edit]In 2023, upon the arrival of the Saudi-backed LIV Golf tournament in Miami to compete against the PGA Tour, Grutman's nightclub filed a notice of opposition to LIV Golf's trademark applications. Groot Hospitality alleged that LIV Golf's brand is highly similar to the nightclub in "sight, sound, meaning, and overall commercial impression", and successfully blocked LIV Golf from filing its trademarks.[1][2][3]
- ^ a b Leibowitz, Aaron (2023-03-15). "LIV Miami vs. LIV Golf: Iconic nightclub wants to block golf group's trademarks". Miami Herald. Retrieved 2024-08-29.
- ^ Kane, Luke (2023-03-15). "LIV Golf's Trademark Application Blocked By Miami Night Club With Similar Name". Mediaite. Retrieved 2024-08-29.
- ^ Watson, Fraser (2023-03-16). "LIV Golf in legal battle with iconic nightclub that hosted Elvis and Sinatra". The Mirror. Retrieved 2024-08-29.