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Rizzle
Type of businessPrivate company
HeadquartersHyderabad,Telangana India
Founder(s)Vidya Narayanan and Lakshminath Reddy Dondeti[1][2]
IndustryShort Video App
URLrizzle.tv
Current statusOnline

Rizzle

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Rizzle, owned by The Silverlabs Inc. is an Indo-American short video app with original, user-generated content such as talk shows and mini-vertical series. With a built-in monetization framework via sponsorship and programs like Rizzle Series and RIzzle Studios, Rizzle stands out among a plethora of video-creation applications. A global platform with a primarily strong creator base in the US and India, Rizzle brings short vertical series entertainment for consumption on phones, ushering short videos into the next era of Content.[3][4][5][2][6][7][8][9][10][11][12][13][14][6][15][16][17][18][5][2][19]

History

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Rizzle was founded in June 2019 by Vidya Narayana and Lakshimanth Dondetti who are ex-Google and ex-Qualcomm leaders. The app is engineered by a team based in Hyderabad, India. Rizzle also has a second base in the Bay Area, San Francisco. Originally started as an app for anyone to voice their opinions on trending topics, the app is now focused on enhancing and encouraging the production of quality original content through an episodic/web series content model.[19][9][10][11][12][20][21][13][14][6][22][15][16][17][18]

References

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  1. ^ "Vidya Narayanan, CEO & Co-Founder Rizzle". mediavataar. Retrieved 18 October 2020.
  2. ^ a b c "Rizzle is a new short-video sharing network but with a different take". Hindustan Times. Retrieved 10 September 2020. Cite error: The named reference "Rizzle is a new short-video sharing network but with a different take" was defined multiple times with different content (see the help page).
  3. ^ "Chinese apps ban: Short-video app Rizzle gains traction, hits 6 million downloads". timesnownews. Retrieved 23 July 2020.
  4. ^ "Short-video app Rizzle ties up with Soundstripe". thehindubusinessline. Retrieved 10 September 2020.
  5. ^ a b "Combining aspects of video content in single platform". thehansindia. Retrieved 1 November 2020. Cite error: The named reference "Combining aspects of video content in single platform" was defined multiple times with different content (see the help page).
  6. ^ a b c "Short Video App Rizzle Announces RSeries Call For Pilots". martech series. Retrieved 13 September 2020. Cite error: The named reference "Short Video App Rizzle Announces RSeries Call For Pilots" was defined multiple times with different content (see the help page).
  7. ^ "TikTok users, here are 10 Desi apps you can download". gadgets now. Retrieved 10 July 2020.
  8. ^ "Short-video app Rizzle- An emerging secure platform for women content creators". agency reporter. Retrieved 3 October 2020.
  9. ^ a b "Rizzle goes big with Rizzle series". Radio and Music. Retrieved 26 November 2020. Cite error: The named reference "Rizzle goes big with Rizzle series" was defined multiple times with different content (see the help page).
  10. ^ a b "Short video app Rizzle partners with Aditya Music". the statesman. Retrieved 17 October 2020. Cite error: The named reference "Short video app Rizzle partners with Aditya Music" was defined multiple times with different content (see the help page).
  11. ^ a b "Short Video App Rizzle partners with Aditya Music". Adgully. Retrieved 16 October 2020. Cite error: The named reference "Short Video App Rizzle partners with Aditya Music" was defined multiple times with different content (see the help page).
  12. ^ a b "Vidya Narayanan, CEO & Co-Founder - Rizzle". mediavataar. Retrieved 18 October 2020. Cite error: The named reference "Vidya Narayanan, CEO & Co-Founder - Rizzle" was defined multiple times with different content (see the help page).
  13. ^ a b "Indo-US startup Rizzle.tv is cooking up a TikTok alternative with interactive short videos". yahoo. Retrieved 10 July 2020.
  14. ^ a b "Rizzle, A Mini Web Series App For Those Breaks In-Between Work". marketingmind. Retrieved 24 November 2020. Cite error: The named reference "Rizzle, A Mini Web Series App For Those Breaks In-Between Work" was defined multiple times with different content (see the help page).
  15. ^ a b "Celebrities flock on Rizzle App". retro pop lifestyle. Retrieved 8 September 2020. Cite error: The named reference "Celebrities flock on Rizzle App" was defined multiple times with different content (see the help page).
  16. ^ a b "Rizzle becomes the talk of the town with Rizzle Series". media infoline. Retrieved 26 November 2020. Cite error: The named reference "Rizzle becomes the talk of the town with Rizzle Series" was defined multiple times with different content (see the help page).
  17. ^ a b "Rizzle Studios creates Digital Stars". news today net. Retrieved 9 December 2020. Cite error: The named reference "Rizzle Studios creates Digital Stars" was defined multiple times with different content (see the help page).
  18. ^ a b "Desi short video app Rizzle – short video app rizzle launches program to bring limelight the real talent". kultejas. Retrieved 18 July 2020. Cite error: The named reference "Desi short video app Rizzle – short video app rizzle launches program to bring limelight the real talent" was defined multiple times with different content (see the help page).
  19. ^ a b "What is Rizzle". Rizzle. Retrieved 1 December 2019.
  20. ^ "Indian short video app Rizzle announces global partnership with Soundstripe". 4ps news. Retrieved 10 September 2020.
  21. ^ "Indian Short-video app Rizzle – A Secure Platform for Women Creators Across the Globe". news experts. Retrieved 5 October 2020.
  22. ^ "Woman-Led Mercury Road Media Launches Halloween Content For Indian, Woman-Owned Video Platform Rizzle.tv". pr news wire. Retrieved 30 October 2020.