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Controversy in Advertisement[edit]

Carl's Jr. has commonly been associated with using a form of advertisment that exploits women and uses their sexuality to attract potential consumers.

Example: 2015 Super Bowl Commercial for the "All-Natural" burger, claiming they do not use any artificial ingredients in their burgers. Charlotte McKinney is featured as the lead role (naked, walking through a row of tents at a produce stand of some sort, takes a bite of the burger). (Washington Post article)

other examples: Heidi Klum, Paris Hilton, Kim Kardashian, etc. (Jezebel article)

Forbes article compares video games to Carl's Jr, adds that deal with sexism