User:Sona Lingerie

2. History of the company : - Some companies are busy in seeing the dreams for creating a history and some are busy in moving forward after the history has already been created. - The Company who is constantly moving forward and is keep on creating history with its service and dedication for the customer’s choice is none other than SONA LINGERIE’S. - SONA LINGERIE was started in the year 1989 with the first brand name as SAKSHI ENTERPRISES as a sole proprietor in the whole Indian market. At the starting, this was handled by a single person and was not that much famous in the market. As the time passed on, they started making their presence felt in the Indian market. - By the year 2002, the company was making lingerie only for women who are greater than 35 years of age with a very fine quality lingerie in the market. - The company then waited, watched and observed the market for this type of women lingerie and then in the year 2002 the company started to cator young girls. As per the observation of the market in young girls, there was fashion trend at that time to wear seamless and molded bras. - These bras was sold less and also the market was going down so the company decided to manufacture and upgraded premium quality lingerie, which was successful. - In the year 2003 , the company manufactured a premium brand named “SALSA” which was a very high quality and giving sexy and chic look. To make the premium quality products one company imported a premium lace from France, which was a great pride and honor for this company and also acted as a motivation source to manufacture new brands and products of high quality. - Finally, in the year 2004, the company launched its first exclusive brand outlet in much known huge mall called EDM MALL. - After the successful launching these outlet and by seeing the customers satisfaction and response, the company started a retail chain store in East Delhi. - In the year 2008, the company launched its cosmetic brand with a name SONA to under the ROOF OF SONA. It started selling burst firming cream in 2008. - By the entry of the year 2010, the company almost started manufacturing all types and varieties of LINGERIE’S. In the same year the company changed its name form SAKSHI ENTERPREISE to SAKSHI LINGERIE ENTERPRISES, and became and private limited company. - In the year 2014, the company launched its huge responsive online selling website. These website helped the company to even find easier way to buy the lingerie directly from the website by placing order in it. - Now the company has been satisfactorily working and satisfying the needs and wants of the customers. This company is still in the national market with wide range and variety of lingerie’s. - The company has also started international selling from the website. - Presently, the company is in the procedure to manufacture lingerie’s for breast cancer patients.